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  1. Page 1: Today’s IndexTLDR, TLDR AI, TLDR Web Dev, TLDR InfoSec, TLDR Crypto · 9 stories
  2. Page 2: TLDRTLDR · 10 stories
  3. Page 3: TLDR AITLDR AI · 10 stories
  4. Page 4: TLDR Web DevTLDR Web Dev · 10 stories
  5. Page 5: TLDR InfoSecTLDR InfoSec · 11 stories
  6. Page 6: TLDR CryptoTLDR Crypto · 12 stories
  7. Page 7: TLDR ProductTLDR Product · 14 stories
  8. Page 8: TLDR DesignTLDR Design · 14 stories
  9. Page 9: TLDR FoundersTLDR Founders · 15 stories
  10. Page 10: TLDR MarketingTLDR Marketing · 13 stories
  11. Page 11: Resources & ToolsTLDR, TLDR AI, TLDR Web Dev, TLDR InfoSec, TLDR Design · 13 stories
  12. Page 12: SponsoredTLDR, TLDR AI, TLDR Web Dev, TLDR InfoSec, TLDR Product · 7 stories
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Daily Edition · Page 10

THE DAILY INDEX

Technology, AI, software, security, crypto and business

NEWS & TRENDS

TLDR Marketing

TLDR Marketing

APPLE EXCLUDES VIDEO AND NEWS PARTNERS FROM NEW APP STORE RULES AROUND EXTERNAL PAYMENTS

Apple has updated its App Store rules in compliance with a court order related to the Epic Games-initiated antitrust case. The update allows developers to promote alternative payment methods for in-app purchases and subscriptions. There is a complex application process for including external links. Apps participating in Apple’s Video Partner and New Partner programs are excluded from using Link Entitlement. These rule updates will affect the in-app monetization and user experience.

techcrunch.com · 4 min

TLDR Marketing

9 COPYWRITING TIPS THAT TURN WORDS INTO DOLLARS

This post covers impactful tips to make your writing convert better. Writers should understand their target audience on a deep level, including their specific pain points, desires, and interests. Content should address the strategies users have tried that don’t work, rather than just covering the solution. It should also be tailored to the platform it's on — a great blog post looks and sounds different from a Tweet.

copyblogger.com · 11 min

TLDR Marketing

THE BASICS OF FIGHTING CHURN

The best way to reduce churn is to make sure you get users to adopt your product and see the value quickly. It’s critical to understand the “natural length” of the problem your product solves for your customers. It can tell you how significant your churn problem is and how to fight it. Collect the actual reasons why people are canceling and segment this data by account age. Next, reduce “unintentional” churn as much as possible, which entails solving payment processing or technical issues. Finally, build appeasements into your cancellation flow to prevent customers from leaving.

subscriptionindex.com · 6 min

TLDR Marketing

HOW TO FIND YOUR TRUE COMPETITORS

Businesses often think their only competitors are other brands in their category. This post contains an exercise to identify your true competitors. First, brainstorm all possible reasons why a person buys from you, including practical solutions, emotional needs, and the purchase context. Next, identify all of the possible solutions for each of those needs. You will then gain a full list of competitors you can frame your business against.

linkedin.com · 3 min

TLDR Marketing

THE 4 LAYERS OF MARKETING PROBLEMS

Lack of clarity on marketing problems among founders often leads to an avoidance of root problems. Marketing problems go beyond surface-level ones, including structural, strategic, and product issues. Structural problems are related to internal processes, systems, and team members. Strategic issues stem from market misalignments including position, offer, and message. Product matters come from product capabilities that are not compelling for the target audience.

linkedin.com · 2 min

TLDR IndexPage 10