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Conventional wisdom suggests that founder-led companies perform better post-IPO. However, Ilya Strebulaev's research turns this notion on its head. Analyzing 260 unicorns, he found no significant difference in stock returns between founder-led and non-founder-led companies at IPO. This counterintuitive finding challenges long-held beliefs about leadership in high-growth companies.
Bending Spoons, the powerhouse behind Evernote, has acquired WeTransfer. With WeTransfer's significant user base and Bending Spoons' often transformative approach to acquisitions, we can likely anticipate innovative shifts in service, pricing, and strategy.
Forget gut feelings - this article introduces a data-driven approach to identifying your ideal customers. Its four-step ICP scoring framework promises to revolutionize lead prioritization and resource allocation.
Forget everything you've learned about open-ended questions in sales. Chris Orlob's analysis of 39,105 deals reveals a shocking truth: asking too many questions to C-suite executives actually decreases win rates. His answer is "context-led questions" that demonstrate deep research and industry knowledge. It's a high-risk, high-reward technique that could revolutionize enterprise sales approaches.
Saas Startups, consider adding payments to amplify revenue and loyalty. Tidemark's report reveals it boosts stickiness and offers new forms of revenue from financial services like payment facilitation and yield on funds. Key factors? Your platform's role in customer workflows is incredibly important.
An AI SRE designed to help your team resolve on-call issues
YC is doing its first ever Fall Batch. Applications are due on August 27 and the batch starts on September 2.
We exchange our time for money to gain experience, but later in our founding journey, we should increasingly exchange money to acquire time – both in the company, and your personal life.
Mike Maples Jr. stumbled upon a startling realization: 80% of his successful investments pivoted from their original idea. This epiphany led to the "inflection theory," challenging the very foundation of startup strategy. Rather than perfecting an initial concept, Maples argues founders should hunt for market inflection points and derive unique insights from them.
From YouTube's failed dating site origins to Nokia's rubber boots, this piece is a treasure trove of pivot stories. However, it's more than just entertaining anecdotes - the article dissects why these pivots worked, offering investors a new lens to evaluate startups. The key? Look for adaptability and market awareness, not just a polished initial pitch.
The 20% rule for tackling technical debt? It's a trap. This article identifies five pitfalls of this approach, from diluted focus to ineffectiveness. However, they don't just critique - they offer a nuanced strategy to make tech initiatives truly impactful.
A quick collection of how companies like Figma, Notion, Duolingo, and more build products.
Forget stress-free living - it's a myth.
Leadership isn't just about excelling in your domain - it's about understanding the entire organizational ecosystem.
UK-based Mobile Guardian, a device management vendor for education, suffered a security breach on August 4. The incident led to unauthorized access to iOS and ChromeOS devices, causing 13,000 devices in Singapore to be remotely wiped. The attack unenrolled a small percentage of devices globally.
CrowdStrike has released a report explaining the software update crash that affected Windows systems worldwide. The crash was caused by a mix of security vulnerabilities and process gaps, leading to a system crash. CrowdStrike is working with Microsoft to improve security measures and prevent future incidents.
Now that Artifact Attestation is generally available, GitHub has published a walkthrough on how to use it. GitHub created the attest-build-provenance action, which can be added to a workflow to add an Attestation to a built artifact. GitHub also released a Kubernetes admission controller, which can be deployed in clusters to verify artifacts' attestations before deployment.
RedHunt Labs has introduced the Interactive Attack Surface Graph for cybersecurity management. The tool provides visual insights to identify threats and vulnerabilities efficiently. Similar graph-based tools can empower security teams to make informed decisions and protect digital assets effectively.
Researchers used a new verification framework, VeriCHERI, to find and fix a vulnerability in a processor vulnerable to Meltdown-style attacks. VeriCHERI focuses on security properties rather than conforming to a specification, making it effective in detecting vulnerabilities like timing side channels. This approach enhances security verification for processors like CHERIoT Ibex, improving protection against attacks exploiting microarchitectural weaknesses.
Amazon has revealed Mithra, an internal security platform that uses a massive graph database to defend its network. It processes vast amounts of data to identify threats, often automating responses without human intervention.
Humble is a humble and fast security-oriented HTTP headers analyzer.
A command line tool to query the list of public AWS IP Ranges without needing to write additional scripts or complex parsing. This allows for looking up details such as whether an IP belongs to AWS and if so what service/region it belongs to as well as what IPs are associated with a service/region.
The U.S. Justice Department and FTC have sued TikTok and ByteDance for allegedly violating children's privacy laws. The lawsuit claims TikTok collected data from millions of under-13 users, allowed them to interact with adults, and ignored parental deletion requests. TikTok denies these allegations.
Trail of Bits performed an audit of the popular macOS package manager, Homebrew. The audit found several issues in the brew CLI that could allow for unsandboxed, local code execution but this was in line with Homebrew's threat model of trusted formulae. The audit also uncovered misuse-prone patterns in the CI/CD process that could allow a lower-privileged insider to undermine the integrity and isolation assumptions made by the Homebrew CI/CD.
DARPA has announced a new project known as TRACTOR to address memory safety vulnerabilities in legacy software. The goal of the program is to create a tool to automatically convert legacy C code to Rust. DARPA is holding a Proposers Day with applications due by August 19.
Google Chrome will soon support Web Monetization, allowing website owners to receive micro-payments for their content.
CISA and FBI have released a guide to help organizations buying software understand the cybersecurity practices of vendors.
Samsung's bug bounty program has increased its maximum bug bounty reward to $1 million and introduced bonus rewards for high-quality vulnerability reports.
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Whether you're a product marketer, devrel pro or developer advocate, it's time to rally around your common goal: Successfully reaching and engaging your developer audience.
Netflix's video game strategy is expanding, especially for games tied to its reality TV shows. Third-party data indicates success, with popular mobile games achieving 68 million downloads, boosted by the Grand Theft Auto franchise. Netflix focuses on tie-in games to engage superfans between show seasons, showing the potential of cross-platform marketing. The company is testing cloud gaming, allowing more complex games on smart TVs, and integrating marketing for mobile games into its TV app.
87% of consumers expect influencers to advocate for social issues. However, only 25% said the most memorable brands speak about causes and news that align with their values. 42% of consumers will unfollow brands that partner with influencers who don't share their values, impacting revenue as 68% follow brands for product updates. This shift shows the expectation for influencers to lead social media activism, especially as brands face backlash for perceived performative activism.
A site's internal linking structure significantly impacts its SEO performance. These links inform search engines about your website's structure, distribute link equity, improve the user experience, and help target specific keywords. Using both contextual and navigational links makes your website informative and optimized for search engines. To build your internal linking strategy, perform a site audit, identify your best-performing pages, find related content, and link the related content to the best-performing pages.
Point One Navigation faced challenges with a limited online presence and high customer acquisition costs. The brand employed an SEO and paid media strategy to increase reach and marketing spend ROI. Its SEO efforts included programmatic state-specific content, guest posting on industry-relevant websites, and new blog content. In Google Ads, the company made its ad copy more relevant, updated conversion tracking, expanded the keyword list, and A/B tested different landing page designs. This resulted in a 672% increase in organic traffic, a 44% reduction in CPA, and a 2X increase in lead volume.
Use concrete language for memorable phrases and anchor claims with relatable examples to enhance value. Highlight the effort in content creation to boost perceived worth and use specific numbers for credibility. Write in the present tense to engage readers, and employ alliteration for better memorability. Incorporate negations to grab attention, and use second-person pronouns for relatability.
Meta has removed detailed targeting exclusions from ad campaigns, which previously allowed advertisers to prevent their ads from being shown to specific audiences based on demographics, interests, and behaviors. This change aims to simplify the advertising process and ensure that ads reach broader, more relevant audiences. The move follows criticism that detailed targeting exclusions could contribute to discriminatory practices in advertising.
Walmart Realm is an immersive shopping experience designed for college students. A new section called "Your Dorm Your Way" allows users to explore 5 curated virtual dorm rooms, each inspired by social trends and integrated with mini games, social content, and surprises. The initiative aims to engage younger consumers during the back-to-school shopping season by utilizing metaverse technologies. Walmart partnered with Emperia, a virtual reality tech developer, to enhance the shopping experience through gamification elements.
Audiences today favor distinct, unfiltered content. Younger demographics seek brands that reflect a more relatable, impulsive persona rather than polished images. Brands like Ryanair and RSPB exemplify this trend by adopting bold, humorous personas that resonate with Gen Z and Gen Alpha. These consumers often prioritize the community and cultural relevance of brands over traditional product attributes, leading to phenomena like the popularity of Stanley Cups and skincare products among younger audiences.
This article discusses the Google antitrust trial, emphasizing its potential to reshape digital marketing by addressing allegations of Google's monopolistic behavior in search and advertising. The trial's outcome could necessitate changes in how marketers optimize for search engines and run ad campaigns. To navigate these changes, marketers should diversify their strategies, prioritize high-quality user experiences, and stay updated on the trial's progress.
A breakdown of why a Notion ad is so effective.
67% of parents will buy a different brand if their preferred brand or retailer is expensive.
A blog SEO checklist categorized into 4 phases: topic research, content, optimization, and new SEO.
This article goes through the process of building a website for tracking supermarket prices in Greece. The main challenge was scraping JavaScript-heavy websites, which was solved using Playwright. The scraping pipeline was automated using Concourse CI and ran on a Hetzner server, with the author's old laptop acting as an exit node to avoid IP restrictions.
This article compares different full text search (FTS) options for Postgres databases, focusing on Elasticsearch and Postgres' native FTS. While Postgres FTS is simple and real-time, it lacks features and performs poorly on large datasets. Elasticsearch requires ETL pipelines, leading to data freshness issues and operational overhead. The article introduces and compares alternative search engines like Algolia, Meilisearch, ParadeDB, and Typesense.
The phrase "just implementation details" often underestimates the complexity and difficulty involved in building and deploying software. Designing good software involves challenges like designing a maintainable system, having robustness and observability, and providing a good user experience. The perception that "CRUD" applications are simple is not true since they also require careful database design, production support, and handling of background jobs, user logins, and permissions.
Dedicating 20% of engineering capacity to technical debt doesn't work as effectively as it seems. This article highlights five common traps that hinder this approach, such as creating separate backlogs for product and tech, failing to communicate the value of technical work, and diluting focus on specific initiatives. Technical work should be integrated into the product roadmap and clearly demonstrate its business value in order to actually be prioritized.
Angular is still used in enterprise-scale applications a lot, such as in banks and government agencies. React is seemingly more popular with startups and scale-ups though.
OpenAI has introduced Structured Outputs in its API, allowing developers to have model-generated outputs adhere to provided JSON schemas. This guarantees output consistency and format compliance. It's available in the API today.
Fleak is a low-code serverless API Builder for data teams that requires no infrastructure and allows you to embed API endpoints to your existing modern AI & Data tech stack.
Plunk is an open-source email platform built on top of AWS SES. It allows you to easily send emails from your applications.