TLDR Founders

TLDR FOUNDERS 2024-08-07

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01GENERAL

03STRATEGIES & TACTICS

HOW TO IMPLEMENT ICP SCORING

Forget gut feelings - this article introduces a data-driven approach to identifying your ideal customers. Its four-step ICP scoring framework promises to revolutionize lead prioritization and resource allocation.

gtmonday.substack.com4 min read

WHY YOU CAN'T SELL TO C-SUITE EXECUTIVES (AND WHAT TO DO ABOUT IT)

Forget everything you've learned about open-ended questions in sales. Chris Orlob's analysis of 39,105 deals reveals a shocking truth: asking too many questions to C-suite executives actually decreases win rates. His answer is "context-led questions" that demonstrate deep research and industry knowledge. It's a high-risk, high-reward technique that could revolutionize enterprise sales approaches.

pclub.io6 min read

SHOULD YOU ADD PAYMENTS TO YOUR PLATFORM?

Saas Startups, consider adding payments to amplify revenue and loyalty. Tidemark's report reveals it boosts stickiness and offers new forms of revenue from financial services like payment facilitation and yield on funds. Key factors? Your platform's role in customer workflows is incredibly important.

mostlymetrics.com3 min read

04TOOLS & RESOURCES

ARGON LABS

An AI SRE designed to help your team resolve on-call issues

argonlabs.aiTool

EXCHANGING MONEY FOR TIME

We exchange our time for money to gain experience, but later in our founding journey, we should increasingly exchange money to acquire time – both in the company, and your personal life.

linkedin.com1 min read

05MISCELLANEOUS

WHY SOME STARTUPS CHANGE THE FUTURE

Mike Maples Jr. stumbled upon a startling realization: 80% of his successful investments pivoted from their original idea. This epiphany led to the "inflection theory," challenging the very foundation of startup strategy. Rather than perfecting an initial concept, Maples argues founders should hunt for market inflection points and derive unique insights from them.

techbooks.substack.com5 min read

STARTUP PIVOTS FOR INVESTORS

From YouTube's failed dating site origins to Nokia's rubber boots, this piece is a treasure trove of pivot stories. However, it's more than just entertaining anecdotes - the article dissects why these pivots worked, offering investors a new lens to evaluate startups. The key? Look for adaptability and market awareness, not just a polished initial pitch.

links.tldrnewsletter.com4 min read

20% FOR TECH DEBT DOESN'T WORK

The 20% rule for tackling technical debt? It's a trap. This article identifies five pitfalls of this approach, from diluted focus to ineffectiveness. However, they don't just critique - they offer a nuanced strategy to make tech initiatives truly impactful.

zaidesanton.substack.com4 min read