HOW TO WRITE A COLD EMAIL THAT GETS MORE LEADS + TEMPLATES

Summary from the TLDR Marketing newsletter

Segment and personalize cold emails according to industry, company size, demographics, or job title to make the content more relevant to recipients. Aim to make the email body around 80-100 words and include a clear CTA. Schedule emails to send between 9 am and 3 pm for optimal open rates. This article provides 4 cold email templates.