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THE UX RECKONING: PREPARE FOR 2025 AND BEYOND

The UX job market has declined, with job postings down to 70% of 2021 levels and regression in UX maturity as businesses undervalue the field. To adapt, UX professionals should be flexible, build stakeholder relationships, and balance user and business goals while embracing AI responsibly.

2025.01.20
nngroup.com14 min readTLDR Design

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2025.01.20
deel.comSponsorTLDR Founders

DECEMBER INFLATION REPORT

Markets reacted positively to lighter-than-expected December inflation data, with the Nasdaq jumping 2.3% on the news. Core CPI came in at 3.2% YoY (vs 3.3% consensus), while Core PPI dropped to 2.4% YoY (vs 2.7% consensus). Against fears of re-accelerating inflation, the data suggests the Fed's approach is working. The report includes a detailed analysis of changing rate expectations that show how Trump's election and recent economic data have shifted market sentiment. SaaS valuations remain resilient with the overall median multiple at 6.3x and high-growth companies commanding 9.2.

2025.01.20
cloudedjudgement.substack.com4 min readTLDR Founders

THE REAL STATE OF THE VENTURE MARKET

The venture landscape faces a sobering reality, with 70% of exits happening at pre-seed and seed stages. While top-tier funds continue to raise mega-funds, the inventory of aging startups keeps building. Legendary investor Howard Marks draws parallels to the 2000 bubble, warning that "too much optimism on the new thing leads to pricing errors" - though markets appear frothy rather than completely irrational.

2025.01.20
whatshotit.vc4 min readTLDR Founders

THE VENTURE CAPITAL UNBUNDLING

Top venture capital investors are launching their own boutique funds in record numbers, moving away from mega-funds' focus on managing ever-larger pools of capital. While established firms like a16z and General Catalyst raise increasingly massive funds, former partners like Mark Goldberg (Index), Kristina Shen (a16z), and Ethan Kurzweil (Bessemer) have started Chemistry Ventures with a clear mission to "out-hustle legacy firms distracted by scale." The industry's pursuit of "2% of the biggest number" has transformed venture capital from hands-on company building to pure asset management, creating an opening for investors who want to return to the early days of working closely with founders.

2025.01.20
investing101.substack.com6 min readTLDR Founders

9 WAYS TO GET YOUR FIRST 50 SAAS CUSTOMERS

A tactical guide for early-stage founders mixing traditional and emerging customer acquisition channels. Rather than defaulting to expensive paid ads, it advocates for starting with network sales, warm intros, and targeted content marketing. The guide includes specific templates and processes.

2025.01.20
mrrunlocked.com4 min readTLDR Founders

HOW TO TURN WARM REFERRALS INTO A SALES ENGINE

Most B2B companies treat warm introductions as lucky breaks, but Shreesh Naik has developed a systematic process to generate them consistently. The approach uses LinkedIn Sales Navigator to map second-degree connections, asks connectors for multiple introductions at once, and builds regular weekly habits around outreach. Early adopters report transforming sporadic referrals into a predictable source of high-quality opportunities.

2025.01.20
dearstage2.com5 min readTLDR Founders

ALL YOUR MODELS ARE DESTROYED — THE RISE AND FUTURE FALL OF MICROSTRATEGY

MicroStrategy trades at a significant premium to its net assets. Driven by narratives of high "Bitcoin yield," which is funded mainly by new investor money, this structure resembles a Ponzi scheme, as late investors risk substantial losses when the investor pool shrinks. With management and the company treasury selling shares, the sustainability of the current trading premium is highly questionable.

2025.01.20
medium.com73 min readTLDR Founders

STABLY

Use AI to automate and accelerate your web app testing.

2025.01.20
stably.aiToolTLDR Founders

OKRS FOR EVIL AND GOOD

OKRs should be used as guides rather than strict metrics, avoiding the pitfall of focusing solely on quantifiable results that may overlook broader objectives. Honeycomb emphasizes using OKRs as cues for team discussions and aligning with larger goals, without tying them directly to performance reviews. This approach keeps the focus on achieving meaningful outcomes rather than just meeting numerical targets.

2025.01.20
jessitron.com6 min readTLDR Founders

$132K - $149K, HERE'S WHAT SEED-STAGE FOUNDERS PAY EARLY EMPLOYEES, BASED ON DATA

Kruze Consulting's analysis of seed-stage startups shows founders' salaries are generally lower than engineering roles, with CEOs earning $132,000 and CTOs $134,000. Senior engineers in the Bay Area can make between $180,000 and $235,000, while initial employee equity ranges from 0.5% to 4% based on Carta data. Founders typically increase their pay after raising further investment rounds.

2025.01.20
techcrunch.com3 min readTLDR Founders

ASK HN: PRACTICAL TIPS TO STAY PRODUCTIVE?

Timeboxing and task prioritization strategies are gaining traction among tech professionals to boost productivity and motivation. Eliminating distractions, such as social media and unessential tasks, can improve focus and efficiency. Techniques like breaking down tasks and leveraging environmental controls are recommended to combat procrastination and maintain progress on projects.

2025.01.20
news.ycombinator.com22 min readTLDR Founders

WOLF HALDENSTEIN REPORTS DATA BREACH AFFECTING 3.4M PEOPLE

Law firm Wolf Haldenstein suffered a data breach in December 2023 that affected 3.4 million individuals. The breach exposed sensitive information including Social Security numbers, medical data, and employee IDs. The firm enhanced security measures and offered credit monitoring to affected individuals, who were notified in May 2024.

2025.01.20
techtarget.com2 min readTLDR InfoSec

PYTHON-BASED BOTS EXPLOITING PHP SERVERS FUEL GAMBLING PLATFORM PROLIFERATION

Cybersecurity researchers have uncovered a campaign targeting PHP servers to promote gambling sites in Indonesia using Python-based bots. The attacks involve the deployment of GSocket to exploit web shells on servers running popular platforms like Moodle. Site owners have been advised to update plugins, block rogue domains, and remove suspicious accounts to defend against the malware.

2025.01.20
links.tldrnewsletter.com2 min readTLDR InfoSec

MALICIOUS PYPI PACKAGE STEALS DISCORD AUTH TOKENS FROM DEVS

A malicious PyPi package is attempting to squat the official Discord Python library. The malicious package steals Discord auth tokens and relays them to an external server as well as setting up a backdoor on port 6969. The package is reportedly still available and was published by a verified publisher account.

2025.01.20
bleepingcomputer.com3 min readTLDR InfoSec

FINDING SSRFS IN AZURE DEVOPS

Binary Security has identified three SSRF vulnerabilities in Azure DevOps: an endpoint proxy vulnerability, a DNS rebinding bypass, and a hooks SSRF with CRLF injection.

2025.01.20
binarysecurity.no14 min readTLDR InfoSec

USING REKOR-MONITOR TO SCAN YOUR TRANSPARENCY LOGS

Sigstore's Rekor provides a signature transparency log and Fulcio provides a certificate transparency which can be used to enhance auditability and discoverability of artifact metadata and code signing. Rekor-monitor can be utilized for checking the consistency of transparency logs or monitoring for compromised accounts. A demo is included in the post.

2025.01.20
blog.sigstore.dev5 min readTLDR InfoSec

BYPASSING DISK ENCRYPTION ON SYSTEMS WITH AUTOMATIC TPM2 UNLOCK

There is a significant security vulnerability in TPM2-based disk encryption systems where an attacker with brief physical access can bypass disk encryption on machines using systemd-cryptenroll or clevis without a PIN. The vulnerability exists because most TPM2 unlock setups fail to verify the LUKS identity of the decrypted partition, allowing attackers to create a malicious partition that can extract the original encryption key while maintaining the TPM state. This post demonstrates successful attacks on both Fedora and NixOS systems. It recommends either using a TPM PIN or implementing proper PCR 15 verification as mitigation strategies, though it notes that the latter is not easily available on most distributions.

2025.01.20
oddlama.org23 min readTLDR InfoSec

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Discover how to make edge computing your competitive edge. Grab a copy of the Gartner Innovation Insight report [10] on integration strategies, edge computing applications, and best practices for edge-driven transformation. SUSE - a premium provider of open source Linux edge solutions - is sharing this must-read briefing for free.

2025.01.20
more.suse.comSponsorTLDR InfoSec

OSV-SCALIBR

SCALIBR (Software Composition Analysis Library) is an extensible file system scanner used to extract software inventory data (e.g. installed language packages) and detect vulnerabilities. It is a versatile file system scanner that detects vulnerabilities and extracts software inventory data. OSV-SCALIBR combines SCALIBR with OSV-scanner for software inventory extraction and vulnerability scanning. It can be used as a standalone tool, as a library for custom scans, or to analyze container images.

2025.01.20
github.comGitHub repositoryTLDR InfoSec

COPYCAT

Copycat is a library that helps intercept system calls in a more efficient way on Linux systems 5.9 or higher. It offers faster performance compared to traditional ptrace-based methods by utilizing the SECCOMP Notifier API. Users can set rules for intercepting system calls by defining source and destination mappings either through environment variables or a configuration file.

2025.01.20
github.comGitHub repositoryTLDR InfoSec

BIDEN SIGNS SWEEPING CYBERSECURITY ORDER, JUST IN TIME FOR TRUMP TO GUT IT

President Biden issued a broad cybersecurity executive order in his final days that covers federal network security, software supply chain protection, and AI security measures. Though comprehensive, critics note that the timing, near Trump's presidency, makes implementation uncertain, as many deadlines extend into the new administration.

2025.01.20
theregister.com6 min readTLDR InfoSec

SECURITY THROUGH TRANSPARENCY: RP2350 HACKING CHALLENGE RESULTS ARE IN

Raspberry Pi's RP2350 microcontroller was subjected to security testing for a $20,000 prize challenge. Four teams discovered vulnerabilities requiring physical access, including power glitching, laser injection, and antifuse memory extraction techniques. Raspberry Pi openly acknowledged these findings, planning fixes in future versions while maintaining its "security through transparency" approach.

2025.01.20
links.tldrnewsletter.com10 min readTLDR InfoSec

TIKTOK, ALIEXPRESS, SHEIN & CO SURRENDER EUROPEANS' DATA TO AUTHORITARIAN CHINA

Privacy group noyb has filed GDPR complaints against six Chinese tech companies (TikTok, AliExpress, SHEIN, Temu, WeChat, and Xiaomi) for unlawfully transferring European users' data to China. Given China's surveillance practices, noyb argues these transfers violate EU data protection laws and requests immediate suspension and fines.

2025.01.20
noyb.eu3 min readTLDR InfoSec

OSV: THE YEAR IN REVIEW

OSV saw significant growth in ecosystem support in 2024, especially with Linux distributions like Ubuntu and Red Hat adopting the OSV Schema.

2025.01.20
osv.dev3 min readTLDR InfoSec

TIKTOK IS BACK ONLINE IN THE U.S., FOLLOWING TRUMP'S PROMISE TO PAUSE THE BAN

TikTok faced a 14-hour-long blackout in the U.S. due to a ban requiring it to separate from its China-based owner, ByteDance. President-elect Trump temporarily paused enforcement of the ban, allowing web-hosting companies like Oracle and Akamai to restore service, but Apple and Google have yet to reinstate TikTok on their app stores. Without Apple and Google's support, TikTok cannot gain new users, provide updates, or process in-app purchases, jeopardizing its revenue. Legal and political uncertainties remain. Potential fines for TikTok could reach billions of dollars.

2025.01.20
npr.org2 min readTLDR Marketing

AI AGENTS ARE BEGINNING TO INFILTRATE THE ADVERTISING WORLD

AI agents are transforming advertising by automating tasks like pulling reports, managing media budgets, and analyzing data. Startups like Adaly and Anthrologic are tailoring AI tools for advertisers, with brands like Hershey's and Anthropologie already testing the tech. These agents, built on large language models like ChatGPT, aim to streamline workflows while keeping humans involved in nuanced decision-making.

2025.01.20
links.tldrnewsletter.com4 min readTLDR Marketing

8 THINGS TO CONSIDER WHEN BUDGETING FOR AN INFLUENCER MARKETING CAMPAIGN

To set an influencer marketing budget, define how many assets you need, their type, and the number of influencers to work with. Specify how many assets each influencer will create, establish KPIs, and decide whether to boost content. Target influencers based on reach, engagement, and focus channels. Simplify briefs to streamline collaboration.

2025.01.20
linkedin.com1 min readTLDR Marketing

THE STUPIDEST MARKETING MISTAKES I SEE PEOPLE MAKE

Many marketing efforts fail due to easily avoidable mistakes such as dismissing email campaigns, which usually deliver the highest ROI, or ignoring the compounding benefits of improved customer retention. Many marketers also treat virality or trend-chasing as a strategy, which creates inefficiencies and dilutes focus. On the other hand, strong marketing programs succeed by focusing on consistent, data-driven approaches that prioritize foundational tactics and sustained audience engagement.

2025.01.20
linkedin.com2 min readTLDR Marketing

MOST B2B MARKETERS ARE STILL CREATING CONTENT LIKE IT'S 2010

95% of website visitors aren't ready to buy, yet most B2B content focuses only on the 5% who are. A more effective strategy involves creating long-form subject matter content that provides in-depth value, leveraging editorial newsletters as a reliable channel to build trust, and using executive social posts to reinforce messaging. Together, these three pillars create a system that not only engages a broader audience, but also drives sustainable growth by building trust and nurturing potential leads over time.

2025.01.20
linkedin.com2 min readTLDR Marketing

5 WAYS TO UPDATE YOUR KLAVIYO SEGMENTS DUE TO PRICING UPDATE

Klaviyo's new pricing updates and functionality take effect on February 18. To manage costs, clean your segments by identifying inactive subscribers, running re-engagement campaigns, removing invalid emails, and implementing a sunset flow to transition unengaged profiles.

2025.01.20
linkedin.com1 min readTLDR Marketing

HOW TO RUN YOUR MARKETING TEAM DAY-TO-DAY

To establish an effective marketing operating cadence, break quarterly goals into monthly milestones and assign a directly responsible individual (DRI) for each goal. Use project management tools like Asana to track milestones, provide weekly async status updates, and hold focused weekly marketing meetings. Implement structured project kickoffs using GACCS briefs (Goals, Audience, Content, Channels, Stakeholders) to ensure alignment with broader goals. Regularly update and share a marketing decision dashboard that outlines priorities, storylines, and revenue growth levers. Tie deliverables on marketing calendars to specific goals and require requests to support these goals, fostering strategic alignment and reducing random marketing efforts.

2025.01.20
newsletter.mkt1.co16 min readTLDR Marketing

TO JUMPSTART CREATIVITY, TRY THESE 8 PROMPTS

Prompts like starting a “revolution” by defying norms, exaggerating potential solutions, and identifying missing opportunities can unlock creative thinking. Teams can also gain new perspectives by re-expressing challenges in new terms or testing ambitious ideas on tight timelines. These approaches allow businesses to break through conventional ideas, refresh their strategies, and innovate more effectively.

2025.01.20
hbr.org6 min readTLDR Marketing