TLDR Founders · STRATEGIES & TACTICS

ANALYTICS HAS CHANGED. HERE'S WHAT TO DO ABOUT IT

newsletter.posthog.com6 min read

Summary from the TLDR Founders newsletter

Software stopped having near-zero marginal costs once AI features started showing up on the bill. Analytics has to change now that agents both run the analysis and use the product. Agents now create about half of PostHog's dashboards and feature flags, so the team tags every event with whether a human or an agent did it. The same tagging shows a third of orgs query PostHog through agents, and 1 in 5 new orgs signs up through one.