CHATGPT, CLAUDE, AND GROK CHATS REACH TRACKERS, STUDY FINDS

Summary from the TLDR Marketing newsletter

A study of 17 AI assistant experiences found that 8 shared conversation links, titles, or text with advertising and analytics firms. ChatGPT, Claude, and Grok all leaked shared chat links, while Grok also sent screenshots and prompts to Google, Meta, and TikTok. Rejecting cookies left 80.8% of trackers active, and 6 of 9 web assistants still contacted Google Ads. The findings highlight privacy risks for users discussing sensitive topics, even when AI providers offer training opt-outs.