9 SUCCESSFUL MEDIA PITCH EXAMPLES FOR EVERY TYPE OF CAMPAIGN

Summary from the TLDR Marketing newsletter

Digital PR pitches give journalists a clear story angle and the information needed to cover it. Survey and proprietary data pitches lead with a compelling finding, supported by methodology and a link to the full research. City studies add a local or seasonal hook, while reactive commentary needs timely news, relevant expert credentials, and a fresh quote. Product launches work best as concise announcements, while review and roundup pitches should lead with the problem the product solves and include pricing and availability.