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THE DAILY INDEX

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MISCELLANEOUS

TLDR

AMC NETWORKS INKS DEAL WITH AI COMPANY RUNWAY

AMC plans to use AI company Runway's technology to both generate marketing images and help pre-visualize shows that have yet to be produced. The AI production images could help showrunners figure out what would or wouldn't work on the air without the high cost of shooting the material or designing from scratch. They are not intended to be used in shows at this point. Other studios are also tinkering with AI models, but they are staying silent about it due to the early nature of the tech and the sensitivity of the issue with Hollywood guilds.

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