HOW A BROKE DAD BUILT A 7-FIGURE CONTENT AGENCY FROM TWITTER DMS

Summary from the TLDR Marketing newsletter

Clifton Sellers built Legacy Builder, a seven-figure content agency, by growing his Twitter following, sending 100 DMs daily, and reinvesting in a professional rebrand. His agency evolved from ghostwriting to full-service content management for high-profile founders, handling social content, outbound engagement, and newsletters. Key tools include Notion, Metricool, and Beehiiv. His success came from relentless direct messaging, refining content systems, and delivering high-end client experiences