Q1 2025 MAGNETIC 100: RESTAURANTS REPORT (PREVIEW)

Summary from the TLDR Marketing newsletter

McDonald's, Wingstop, and Starbucks are among Gen Z's top restaurant brands. This study highlights brands generating the most organic, user-generated content in the first quarter of 2025, including during cultural events like the Super Bowl and holidays. Other top brands include Chipotle, Taco Bell, Crumbl Cookies, and Raising Cane's.