DEEP DIVE: WORKAMAJIG

Summary from the TLDR Marketing newsletter

Workamajig is a project management platform tailored for marketing and creative teams that offers tools for budgets, deadlines, and resource allocation. The company employs a targeted marketing approach, including SEO blogs, PPC ads, webinars, and industry sponsorships. It prioritizes consistency over flashy campaigns in order to steadily build its client base. Potential growth strategies for the company include leveraging review sites, offering templates as lead magnets, and showcasing successful client use cases.