FROM UX RESEARCH TO ENTREPRENEURSHIP: LESSONS FROM LAUNCHING A COFFEE BUSINESS

Summary from the TLDR Design newsletter

Balancing objectivity with passion in UX research can be challenging, especially when biases like confirmation bias influence decisions. Creating structured feedback loops helps ground decisions in data. Transitioning from UX to business ownership demands balancing vision with practicality, embracing uncertainty, and revisiting decisions iteratively. This journey expands skills, deepens understanding of product lifecycles, and emphasizes the importance of empathy and resilience in leadership.