PUMA POUNCES ON TIGER WOODS' LOGO DESIGN IN NEW LAWSUIT
Tiger Woods' new brand, Sun Day Red, which features a tiger logo with fifteen stripes, is facing a legal challenge from Puma that claims the logo is too similar to its leaping Puma design. This lawsuit follows an earlier infringement claim by cooling product company Tigeraire, though Puma's case is considered more serious due to the overlapping sportswear market. Both instances highlight the fine line between inspiration and infringement. Woods' brand could face a trial next year if no settlement is reached.