6 OUT-OF-THE-BOX MARKETING CAMPAIGNS BY LOCAL BUSINESSES

Summary from the TLDR Marketing newsletter

This post contains examples of small businesses using creative tactics to engage their communities. Gino's Deli responded to kids' letters to Santa, Paws & Claws offered discounts on black cats for Black Friday, and Five & Dime introduced a "Purple Wildcat" cocktail for graduates. Spotted Leaf Plant Co. created its own anniversary celebration, Maypop Coffee turned vendors into influencers by sharing digital flyers, and Ospina Law Firm reached new clients by networking with Latinx and mompreneur groups.