TLDR Marketing · STRATEGIES & TACTICS

13 EXAMPLES OF GROWTH LOOPS TO ACCELERATE USER ACQUISITION

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Summary from the TLDR Marketing newsletter

The AARRR funnel is now seen as inadequate due to its linear structure and the silos it creates. Growth loops offer a more holistic approach, aligning with the non-linear nature of real-world user journeys. Adopting growth loops involves focusing on the entire user journey for a more agile growth strategy. This post illustrates 13 growth loops, including worth-of-mouth, UGC sharing, and product-plug.