WHAT'S A LINK IN BIO TOOL? AND WHAT SHOULD YOU LOOK FOR IN ONE?

Summary from the TLDR Marketing newsletter

Essential features of a good link in bio tool include customizability, ease of integration with social platforms, user-friendliness, analytics, and affordability. Popular tools include Linktree, Flodesk, Shorby, Hopp, Linkin.bio, Beacons, Campsite.bio, and ContactInBio. They allow users to personalize their link pages, track performance, and integrate e-commerce and payment processing.