WE'RE SENDING WAY TOO MANY EMAILS — AND IT'S HURTING THE PLANET

Summary from the TLDR Marketing newsletter

This piece highlights the environmental impact of excessive email usage, using the author's personal experience of reaching Google storage limits due to a massive influx of emails. Large attachments and poorly targeted PR emails exacerbate this issue, contributing to digital waste. The disconnect from the physical costs of digital storage leads to environmental neglect. Despite the relatively small carbon footprint of email storage, its cumulative impact is significant.