TLDR Marketing · STRATEGIES & TACTICS

HOW TO WRITE A LINKEDIN POST THAT GETS 85,537 IMPRESSIONS

linkedin.com1 min read

Summary from the TLDR Marketing newsletter

Sentence length and formatting matters as 88% of LinkedIn users browse on mobile. Sentences wrap on mobile devices after 45 characters - meanwhile, it's 75 characters on desktop. Short sentences under 12 words perform 20% better.