HOW TO RUN USER CONFERENCES FOR A GROWTH TURBO BOOST

Summary from the TLDR Marketing newsletter

Turbo Boosts, part of the Racecar growth framework, are one-off events that accelerate growth temporarily. User conferences can generate meaningful word-of-mouth and community boost, translating into both acquisition and engagement. This author recommends answering 4 critical questions before launching a user conference and explains how two tech brands did it right.