AN SEO & CRO FRAMEWORK TO TURN ANY B2B RESOURCE PAGE INTO A REVENUE-MAKING MACHINE

Summary from the TLDR Marketing newsletter

Resource pages and templates are effective at driving leads for B2B companies – when done well. This post contains a framework for building these pages to rank in search and convert traffic to leads. It includes a list of 13 high-priority items, such as breadcrumbs, insights from the JTBD framework, and ICP testimonials.