SPOTIFY’S HEAD OF GLOBAL MARKETING EXPERIENCE EXPLAINS WHY THIS YEAR’S WRAPPED IS THE REALEST YET

Summary from the TLDR Marketing newsletter

2023 Wrapped stands to unite all of Spotify’s offerings in one unforgettable experience. It is live in 170 markets and 35+ languages. It’s also taken on a more prominent role in the Spotify app, with integrations spanning DJ, audio listening rooms, Blend, merch, and more.