BOOTSTRAPPING AN 8-FIGURE TALENT NETWORK WITH ZERO AD SPEND

Summary from the TLDR Marketing newsletter

GrowthAssistant hit $50K MRR in its first 100 days and has grown to over $11 million with major clients in less than three years. It was able to achieve this with just 8 employees and zero ad spend. GrowthAssistant did this by putting a huge focus on who it hired, leveraging organic social, and goaling marketing against the number of meetings held instead of just the number of leads driven.