THE MODERN & FUTURE GROWTH ERA

Summary from the TLDR Marketing newsletter

This article describes how Growth as a discipline has developed since 2018 and how it’ll evolve in the future. No longer are growth teams just a single individual. Instead, the majority of growth teams have up to 20 members. The AARRR funnel framework has been gradually supplanted by the growth loops framework. The future of Growth will rely on robust growth models, where AI and no-code empower individuals, but the core principles of Growth will remain unchanged.