THREADS LOOKS TO ADD TRENDING TOPICS, GIFS, VOICE POSTS AND MORE

Summary from the TLDR Marketing newsletter

Meta is gearing up to add new features to Threads to increase user engagement and compete with X. The app will soon have a new “Trending Topics” section, voice posts, GIFs, and in-stream polls. Meta is also working on new ways to promote users’ Threads activity, both on Instagram and in the app.