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Startups that don't grow significantly within two years of dedicated effort, fail to secure full-time commitment or seed funding, or reach $1 million in Annual Recurring Revenue (ARR) after four years, should consider these as milestones to reassess their viability. These time frames provide a reasonable period to evaluate if the venture warrants continuation or if it's time to move on.
How do you position yourself more effectively for acquisition? Have your potential acquirers as customers and build a relationship that goes beyond that of a standard vendor.
Productive engineers are fabled. What about sales reps? This post explores how efficiencies from AI tools might change the game for AEs and how we compensate them.
ServiceTitan, at $500m ARR, has reportedly filed for an IPO in the first half of 2024.
Hyundai India has fixed a bug that exposed customer data, including names, addresses, emails, phone numbers, and vehicle details. The flaw leaked data through WhatsApp links shared after vehicles were serviced. The links were automated without human involvement. Hyundai said systems get periodic reviews and updates and that it strives to safeguard data.
GitLab has released updates for two critical vulnerabilities, including CVE-2023-7028 for account takeover without user interaction by resetting passwords via unverified emails. CVE-2023-7028 has a 10.0 CVSS score. GitLab has released patches to address the critical flaws.
Bitdefender Labs discovered that the Bosch BCC100 thermostat is vulnerable to cyber attacks that allow attackers to manipulate settings and install malware on the device. The vulnerability was discovered on August 29, 2023, and Bitdefender responsibly disclosed the flaw on January 11, 2024.
Open-source intelligence (OSINT) involves collecting and analyzing publicly available information. It is used by security pros, hackers, and intelligence agencies to uncover sensitive details. OSINT complements operational security (OPSEC). Organizations use it to find exposed data that could help attackers. This list goes into what are some top OSINT tools for analyzing public data, identifying security risks, and improving practices.
SentinelOne researchers have reported a new hacking toolkit called Fbot. The tool features credential harvesting techniques, AWS account hijacking tools, and functions to enable attacks against PayPal and other SaaS accounts. It utilizes a Lithuanian fashion retailer to validate PayPal credentials.
This blog post provides an overview of available data sources and methods for detecting initial access to Microsoft 365 environments. It covers how the Unified Audit Log and Azure AD logs can be utilized for detection. It then covers techniques and queries for detecting the following attack methods: password spraying, illicit consent grants, device code phishing, MFA fatigue, MFA enumeration, and adversary in the middle.
Venera is a tool for automating customized tests and attacks against many kinds of protocols. It relies on a scripting engine based on the Lua scripting language that makes it possible to create modules for all types of checks and exploits.
EZGHSA is a command-line tool for summarizing and filtering vulnerability alerts on GitHub repositories.
Jason Haddix has published his personal GPT for offensive security. It is meant to act as a peer to aid ethical hackers with up-to-date research and methodology.
The Medusa ransomware group has increased attacks after launching a dark web leak site in February 2023 to publish data from victims refusing to comply with demands. The group's multi-extortion strategy offers victims options like extensions or data deletion for a price. Medusa emerged in 2022 and targets diverse sectors, impacting 74 organizations in 2023. Its attacks exploit internet-facing vulnerabilities and hijack accounts, often using initial access brokers for network access.
Researchers have identified attacks exploiting Apache Hadoop and Flink misconfigurations to deploy crypto miners. The malware uses packers and rootkits to hide, delete contents, and modify configs for evasion. Hadoop attacks abuse a YARN ResourceManager misconfiguration, allowing remote code execution via crafted requests and Flink attacks similarly to achieve unauthenticated remote code execution by targeting a misconfiguration.
The Finnish National Cybersecurity Center has warned of increased activity of the Akira ransomware in December, with six out of seven ransomware incidents reported last month being attributed to the ransomware. The ransomware has been wiping backups, which amplifies the damage of the attack and puts more pressure on victims to pay the ransom.
The chair of the FCC has formally requested that automakers provide plans to prevent abusive partners from using car features that collect location data to stalk partners.
The ACLU recently discovered a typo in a geofence warrant that led to the collection of personal information of users in a two-mile span of San Francisco. The ACLU is using this issue to put a spotlight on the overly wide reach of geofence warrants.
A 29-year-old Ukrainian national has been arrested for running a sophisticated cryptojacking scheme that earned them over $2 million in illicit profits.
In 2024, policymakers and businesses will face significant discussions around AI regulation and data privacy. Some of the challenges expected include Google’s actions against third-party cookies, legal conflicts such as Epic Games’ lawsuits, and challenges in navigating diverse state privacy laws. In that context, only 45% of executives said they feel “very prepared” to face the upcoming regulatory challenges.
YouTube recently started showing a pop-up message when an ad blocker is detected, preventing users from watching a video. Now, the platform has started slowing down the entire site when an ad blocker is being used. Users are left with the choice of either disabling their ad blockers or upgrading to YouTube Premium.
Brands should dig through their content archives and re-use the top performers. Small brands tend to hit a 32% reach rate (number of people who’ve seen your post/followers), while brands in the 500K range strike a 12% reach rate. This translates to 68-88% of followers not seeing any one post in particular. Brands are advised to go through their top 50 posts to see what’s evergreen and to use those top performers every year.
The postscript (P.S.) is an email copywriting tactic that can help communicate your message and drive conversions. This article includes 6 use cases for a P.S. in email, including the hook, the urgency, and the testimonial.
Hashtags on Linkedin are now less relevant. The company is gradually de-emphasizing them as a discovery tool as part of its broader focus on topical relevance. It specifically noted that its system is not designed for virality, so hashtags are not necessarily supposed to work on LinkedIn the way they do on other apps.
This carousel shares AI and design tips for elevating your content on Canva. It includes simple tips on how to create an overlapping effect on image and text and how to create an image outline on a headshot. It also highlights popular Canva apps available in the library, such as Pexels & Pixabay, Brandfetch, Murf AI, and more.
HumanLinker is an AI Sales Assistant designed to help sales professionals with personalized prospecting and efficient meeting preparation. Its features include personalized copywriting, prospect analysis, and sales intent alerts. It integrates with other tools, such as Salesforce and Hubspot, and has a Chrome extension. The tool offers a free plan as well as several paid plan options.
This founder built a SaaS company with zero funding and zero dollars in ad spend while boasting raving customers and profitability. It started when one of his e-commerce clients came to him needing a way to review and edit orders before sending them out for fulfillment. A week later he had a solution, which eventually grew into OrderDesk. The company initially grew through word of mouth and via its partners, whose customers needed the product. The brand focused on building as many third-party integrations as possible as a natural sales function and now also has a team focused on building content.
Content creators, despite having millions of followers, struggle financially, relying on brand deals rather than platform earnings. The lack of transparency in brand deals and uncertainties with platforms prompt discussions about the need for a creator union to ensure fair compensation. Creators are seeking legal protections and a voice in platform decisions.
“Managing up” boils down to being reliable. It is the one skill that you need in order to succeed in your career.
An opinion piece on why the conventional advertising strategy is ineffective. The author suggests prioritizing brand messaging, discarding fully attributable media plans, and focusing on contextual media.
A curated list of 10 online courses to increase productivity, create content, and more.
Apple iCloud has an extreme multi-tenant architecture with billions of databases. The service stores at least one database for each user using technologies like Cassandra and FoundationDB. Apple's architecture focuses on asynchronous processing, stateless architecture, logical resource isolation, and layer abstractions to handle scalability and reliability needs. Apple ran one of the largest Cassandra deployments globally, but it still experienced scalability limitations. FoundationDB, a distributed key-value store, solved its scalability issues. The article also explains other problems Apple solved in its journey to supporting exabytes of data and millions of queries per second in iCloud.
Dynamic programming is used to optimize certain code use cases by avoiding redundant calculations through caching and memoization. Using sample problems like the edit distance problem, this article shows through code examples how dynamic programming can be used in practice.
Code reviews are not just a bureaucratic formality, but a crucial process to ensure code quality, readability, and maintainability and prevent future issues. Teams should have clear definitions of "Done" and coding standards. Some things to look at during code reviews include PR size, guard clauses, dead code, variable names, and premature optimization.
Hacker News commenters speculate on what is currently driving tech layoffs, such as the fact that it is now acceptable for tech companies to do layoffs. Another speculation posits that investors like it when companies have extreme hiring during the good times and extreme cutbacks during the bad times. However, each company usually will have different reasons for doing layoffs.
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Triplit is an open-source database designed for real-time data synchronization between servers and browsers. It offers features like real-time sync, offline support, relational queries, automatic caching, and live updating queries. Triplit's queries are reactive by default, enabling real-time app updates without extra effort.
Vanna is an open-source Python framework that allows developers to chat with their SQL database. It uses Retrieval-Augmented Generation (RAG) to convert natural language to SQL queries that answer users' questions.
M1 Macs may lag behind in AI and machine learning capabilities compared to future Macs with the M2 and M3 chips. Apple silicon chips, including the M1, have hardware support for AI and ML, but M1 chips have limited support for recent AI/ML features, such as bfloat16, a format widely used in AI and ML. M2 and M3 Macs support bfloat16, but the M1 only supports ARMv8.5A, which doesn't include bfloat16.
Studies show that people judge a product’s quality by the amount of features it has before using it. However, after using a product, they realize the usability issues of having too many features. That means companies need to build products with many features to maximize initial sales, but prioritize the user experience to maximize repeat sales and retention.
The Steam Deck OLED has a chipset that is entirely made for the Steam Deck platform, with a smaller footprint and full usage of all its cores.
Valve has had a disconnection issue in its Counter-Strike games for over a decade now, but Valve still hasn’t fixed it. This post does a deep dive into the issue and provides a solution: the game must be started well before the user actually starts playing.
A Hacker News commenter notes that they are not working on anything on the side anymore, but rather focusing on themselves. Responders share their stories of finding fulfillment, joy, and internal validation in activities outside of work.
A Material Design file manager built for Android devices.