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Non-technical founders are often advised to seek out a technical co-founder. What if it was the other way around and you’re a technical founder? Do you need a co-pilot who understands “business”? YC partners answer the question in this video.
Three pretty tangible things you can do to NOT be the Woe-Is-Me founder. This post breaks down why you don’t want to do that and how to avoid it.
This article likens swimming across a big pool and likens to running a business. It’s an interesting take on this post-AI, no-more-free-money world.
Email nurturing prospects is still one of the most influential tools in your sales and marketing arsenal. However, as your company grows, everyone wants access to sending emails - sales, marketing, product, and growth - all compete for bandwidth. Things get hectic quickly. This article explores how you can simplify things to increase conversion and retention.
A product strategy explains what you will work on and why. Sometimes we over engineer this process or underinvest in planning. Finding the sweet spot between rigor and simplicity is critical. Here’s a comprehensive overview on how to outline your product strategy, simply.
This article presents the eight-step process that brought WP Engine from an idea to a Unicorn. It describes a formula for going from initial product to Product/Market Fit. The progression goes from personal fit to market fit, customer fit, building and shipping the SLC quickly, marketing and sales, retention-driven product development, prioritizing systematically, ruthlessly, and strategically, and managing your psychology. The roadmap isn't failsafe, but it is supported by many years of experience.
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Investors ask for it and founders talk about them as lighthouse metrics. This article argues that both LTV and CAC are too complex of a metric to be useful in decision making and often the processes used to determine them are flawed. It explores some alternatives you can use instead.
Customer Success (CS) teams have taken a big hit during the tech layoffs throughout 2023. Combined with new tooling, and a hard year for CSAT scores, CS is changing. Increasingly, we’re seeing tech companies push CS closer to sales and attach specific revenue targets to their operations.
Startups that don't grow significantly within two years of dedicated effort, fail to secure full-time commitment or seed funding, or reach $1 million in Annual Recurring Revenue (ARR) after four years, should consider these as milestones to reassess their viability. These time frames provide a reasonable period to evaluate if the venture warrants continuation or if it's time to move on.
How do you position yourself more effectively for acquisition? Have your potential acquirers as customers and build a relationship that goes beyond that of a standard vendor.
Productive engineers are fabled. What about sales reps? This post explores how efficiencies from AI tools might change the game for AEs and how we compensate them.
ServiceTitan, at $500m ARR, has reportedly filed for an IPO in the first half of 2024.