Meta's new MCP and CLI allow you to automate campaign changes directly, but success depends on tight controls and clean data. Roll out agents in stages like shadow mode and guardrails since an agent can burn a full daily budget in minutes without limits. Fix tracking issues like CAPI dedup and low EMQ scores before scaling or the agent will optimize toward the wrong outcomes at speed. Meta data alone gives a biased view since it lacks CRM and cross-channel signals. Winning teams feed agents unified data and measure true incrementality before increasing automation.
Pretty Little Marketer is hosting a free May webinar series led by Sophie Miller. These are candid conversations with marketers who challenge conventional advice and back up bold takes with real results. Sessions cover topics like making B2B creative, the evolution of LinkedIn, the return of long-form content, and how brands misuse Substack.
Product marketing now works best when it builds systems that let anyone launch, not when it controls every release. Set up clear launch tiers and give product and growth teams templates, messaging, and tools so they can ship updates every few weeks without waiting. Keep your ICP live by updating it weekly using product data, conversion trends, and customer feedback, then push those insights directly into targeting and campaign decisions. Talk to customers constantly and reuse their exact words in ads and landing pages to improve conversion. Make messaging and insights easy to access through shared docs or AI tools so teams can find answers fast and execute without friction.
Conversion rates frequently drop after site refreshes, not because the new design is bad, but because the changes that improved aesthetics inadvertently weakened the buying experience. Trust signals get pushed lower or replaced with sliders nobody reads, calls to action become less visible as they blend into cleaner layouts, and specific product messaging gives way to transformation and innovation language that fails to help buyers grasp practical value quickly enough. The problem compounds on mobile, where the same design decisions that look elegant on desktop often create slower, harder-to-scan experiences for a segment that may have accounted for a significant share of prior conversions.
Most brand degradation starts in organizational systems rather than in marketing, and the companies that sustain strong brands share a common internal architecture. Rigorous strategic planning, structured decision-making, real-time data, and independent governance each act as a check on the pressures that erode stated values over time. Unilever's Compass strategy, which covers 15 priority areas with defined timelines and capital allocation tied to brands like Dove and Ben & Jerry's, is one of the best examples of purpose-driven positioning that earns credibility through accountability rather than pure PR narrative.
Accounts built around reposting other people's photos and carousels will no longer be eligible for recommendations on Instagram, closing a gap that had left photo and carousel formats without the same protections Reels already had.
The new AI-powered wardrobe feature allows users to mix and match pieces to create outfits, save them to moodboards, share looks with friends, and even preview them with a virtual try-on tool.
When OpenAI scaled back Instant Checkout for agents, it cited the lack of fraud safeguards as a structural blocker. That's because agent trust can't be inferred. It has to be granted, scoped, and enforced. If AI agents will interact with your product, this is now your problem.
AI fails when companies cannot clearly describe how they truly operate. Winning requires making the right knowledge explicit while recognizing what stays human.
Strategy fails at intake, where real decisions happen. Without clear ownership and discipline, teams build low-value features instead of executing strategy.
"Can we add reporting?" Reveal [10] is the embedded analytics SDK that ships white-label dashboards, AI Q&A, and 30+ data connectors in your app for a flat fee so you can add all the seats you want. You control the AI and keep all the data, your users get the answers they
AI leaders win by running consistent, high-signal habits, not just strategy. Embedding AI into weekly operations drives faster learning and lasting advantage.
Product marketing is now an enabling system that helps teams launch faster through shared tools, data, and messaging. The best companies treat PMM as a company-wide capability powered by customer insight and speed.
Apple plans to overhaul its built-in photo editing features for iOS, iPadOS, and macOS. It is developing a new suite of tools powered by AI to better compete with Android devices. They will allow users to extend, enhance, and reframe images using on-device AI models. Google has offered advanced AI photo-editing capabilities on its Pixel devices for years. Samsung has also aggressively pushed into AI editing with its Galaxy smartphone lineup.
SpaceX's board has approved a compensation plan for Elon Musk that ties his pay directly to the colonization of Mars and the building of data centers in outer space. The pay package awards Musk 200 million super-voting restricted shares if the company hits a $7.5 trillion valuation and helps establish a permanent human settlement or Mars with at least one million residents. He will receive more rewards if he can develop space-based computing infrastructure capable of delivering at least 100 terawatts of processing power.
The upper stage of a Falcon 9 rocket that launched in early 2025 will strike the Moon later this summer at about 2.43 kilometers per second. It will likely hit the near side of the Moon at around 2:44 AM ET on August 5. The impact is expected to be too faint to be observed on Earth. There is no risk from the impact on anything on the Moon.
Tesla's first Semi truck has rolled off the company's new high-volume production line at Gigafactory Nevada. Volume production is now underway for the long-delayed electric truck. The Long Range version of the truck costs $290,000, while the standard version costs roughly $260,000. The Semi is the lowest-priced Class 8 battery electric tractor in the market.
In this fireside chat [9], Uniqlo's Clare Waight Keller and Notion CEO Ivan Zhao discuss how constraints can fuel creativity—and what it takes to design intentional, enduring objects at scale. Keller also shares her shift from high-craft luxury to everyday essentials. Dive
The Cursor SDK allows developers to build agents with the same runtime, harness, and models that power Cursor. It makes the agents that run the Cursor desktop app, CLI, and web app accessible with a few lines of TypeScript. The SDK can be run locally or on Cursor's cloud with a dedicated VM and any frontier model. The Cursor SDK is available in public beta for all users.
Link CLI enables agents to complete purchases on users' behalf without ever storing their real card details by obtaining secure, one-time-use payment credentials from a Link wallet. Users' payment credentials are never exposed. Link can be configured so that every request generates a push notification or email to the user for approval.
Google, Amazon, and Microsoft reported a combined capital expenditure of $112 billion in Q1. Google is now outspending Microsoft on capex, and the gap is widening. The Bank of America has forecasted that hyperscaler debt issuance will hit $175 billion in 2026. The hyperscaler that owns the model layer will grow the fastest.
Venmo is being separated into its own standalone unit. PayPal is facing takeover interest, and Venmo is considered the company's most valuable and most acquirable asset. The separation will make it easier to track Venmo's progress or potentially sell the business to another company. PayPal is looking to recruit a digital banking executive to run the new Venmo segment.
Access real-time search engine data in structured JSON. Build faster with one API for Google Search, Maps, Shopping, and other search engines, including Amazon, Walmart, and Bing. Check all available APIs
Officials say they oppose the move due to concerns about security, and some are also worried that Anthropic won't have enough computing power to serve more entities without hampering the government's ability to use its services effectively.
TLDR is looking for an engineer/researcher at a major AI lab or startup to help write for 1M+ subscribers. Our curators have been invited to Google I/O and OpenAI DevDay, scouted for Tier 1 VCs, and get early access to unreleased TLDR products. Learn more.
Explore each chapter written by a different enterprise leader who brings a unique perspective. See their advice on topics such as data strategy, data products, classical machine learning (ML), and agentic AI.
Alphabet plans to sell its custom Tensor Processing Units (TPUs) to select customers to install into their own data centers. The company recently announced two new TPUs for training and inference. Alphabet has already entered into deals with Anthropic and Meta for chips. Its TPU maneuvers put it into ever greater competition with Nvidia.
Mistral Medium 3.5, a 128B dense model, powers Vibe remote agents to run long asynchronous coding tasks in the cloud, starting from the CLI or Le Chat. The model combines instruction-following, reasoning, and coding capabilities, operating efficiently on four GPUs and scoring high on SWE-Bench Verified. Le Chat's new Work mode uses this model for executing complex, multi-step tasks across diverse tools and functions.
Stargate's initial goal was to build 20 data centers. However, the partners in the project reportedly could not agree on who would have ultimate control of the planned data centers. OpenAI has started leasing compute instead. The startup has not made a profit since it was founded, and while many institutions believe in its potential, some analysts estimate that it could run out of cash by mid-2027.