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DESIGN SYSTEM STRATEGY MAP (FIGMA FILE)

This one-page summary of design system activities and best practices includes steps for planning, stakeholder engagement, and aligning design system goals with product goals.

2024.06.26
links.tldrnewsletter.comTLDR Design

FREE PLACEHOLDER LOGOS

These abstract and flexible enough placeholder SVG logos will do the trick for any graphic, UI, or layout.

2024.06.26
logoipsum.comToolTLDR Design

DESIGNING PROFILE, ACCOUNT, AND SETTING PAGES FOR BETTER UX

No standard structure exists for account, settings, and profile pages across different apps. It is crucial to clearly distinguish between "Account" (configuration and settings) and "Profile" (user-specific information) pages. Recommended practices include using "You" and "Your" in naming conventions and a gear icon or "Settings" menu for high-level navigation. Some apps combine these functions into a single screen upon login.

2024.06.26
links.tldrnewsletter.com9 min readTLDR Design

UX APPROACH TO MARKETING DESIGN: LESSONS FROM IKEA

Brands must go beyond superficial engagement and create meaningful connections with their audience in today's saturated digital landscape. Marketers can cut through the noise and deliver experiences that truly resonate with their customers by adopting a user-centric approach and prioritizing simplicity, consistency, and usability.

2024.06.26
uxmag.com5 min readTLDR Design

Sponsored

POSSIBLE

America adores ice cream. We guzzle 1.3 billion gallons annually, and that figure is only rising. The industry is currently valued at $81.8 billion, and projected reach $114.7 billion by 2030.

2024.06.26
links.tldrnewsletter.comSponsorTLDR Founders

HARVARD DROPOUTS RAISE $120 MILLION TO TAKE ON NVIDIA'S AI CHIPS

A startup named Etched, founded by Harvard dropouts, has raised $120 million to develop a specialized AI chip called Sohu, aiming to compete with Nvidia's dominant GPUs. Etched's chip focuses on efficiency for AI models using transformers. It potentially offers significant cost savings and performance improvements over Nvidia's general-purpose GPUs, despite the high-risk nature of the venture and the formidable competition.

2024.06.26
cnbc.com4 min readTLDR Founders

CAN AI STARTUPS OUTRUN DOT-COM BUBBLE COMPARISONS?

Amid a surge reminiscent of the dot-com bubble, investors at the Collision conference express caution toward the AI startup frenzy. Key takeaways include the search for startups with unique, viable business models, especially those capable of creating a 'data moat' with proprietary or distinct data sets for AI training. High-profile investments continue despite concerns, with emphasis on differentiation and long-term value over AI hype. Is a shakeout on the way?

2024.06.26
links.tldrnewsletter.com4 min readTLDR Founders

EMBRACE CONTRADICTION

Founders are encouraged to deeply question advice, consider the source's perspective, focus on industry-specific insights, avoid seeking definitive answers, and beware of confirmation bias. There's no one-size-fits-all approach to building startups - it's way more nuanced, and rules don't really work. Founders should aim for a nuanced, situationally aware decision-making process that aligns with their vision and the startup's specific challenges and opportunities.

2024.06.26
links.tldrnewsletter.com13 min readTLDR Founders

HOW TO SCALE FROM 0 TO 100 EMPLOYEES

Scaling a company from 0 to 100 employees involves navigating three key phases: building an MVP, finding product-market fit, and scaling production. It is important to hire strategically, maintain company culture, and implement processes gradually. Data-driven decision-making, efficient revenue management, and proactive fundraising strategies ensure sustainable growth and investor confidence.

2024.06.26
saastr.com6 min readTLDR Founders

CLOSE THE LOOP. STOP THE DRIFT

Effective teams maintain their edge by addressing issues promptly, integrating perspectives, and fostering shared understanding. When teams fail to do so, they risk losing their edge, accumulating baggage, and experiencing burnout due to constant changes and micromanagement. To avoid this, teams should prioritize closing open threads, addressing dissonance, and creating shared understanding to ensure they stay on track.

2024.06.26
cutlefish.substack.com4 min readTLDR Founders

“IT'S A BALANCE” ISN'T ALWAYS THE ANSWER

There are three main approaches to consider when faced with conflicting choices: finding a balance, making a clear choice, or innovating to achieve both options. The "balance" approach is suitable when both extremes are undesirable, requiring a middle ground that mitigates the negatives of each. The "choice" approach is necessary when both extremes are rational but mutually exclusive, necessitating a firm decision to avoid dilution of effort. The "why not both" approach involves creating innovative solutions that combine the benefits of both extremes. This often requires significant invention, risk, and a series of supporting decisions.

2024.06.26
longform.asmartbear.com13 min readTLDR Founders

A GUIDE TO DELIVERING ON YOUR VALUE-ADD

Venture capitalists often struggle to provide meaningful value to the startups they invest in, with a significant gap existing between investors' perceptions of their impact and founders' actual experiences. To truly support portfolio companies, investors should focus on consistently showing up, leveraging their unique skills and networks, and tailoring their assistance to each startup's specific needs. However, they must also be mindful not to overwhelm founders with excessive or unproductive demands on their time.

2024.06.26
linkedin.com6 min readTLDR Founders

IT'S NEVER TOO EARLY TO GO PUBLIC

Startups are finding it increasingly difficult to raise money in the current economic climate, with many companies getting stuck at the seed and Series A stages. Venture capitalists are suggesting that going public might be a viable option for these startups, regardless of their size or revenue. However, this advice seems to be more of a reflection of the challenging fundraising environment rather than a genuine belief in the viability of early-stage IPOs.

2024.06.26
therandomwalk.co5 min readTLDR Founders

DEEP DIVE ON CELONIS

Demand for management consultants has declined since 2023, leading businesses to adopt digital transformation solutions like execution management software, which uses data to optimize business processes. Celonis, a leader in this field, offers a process intelligence platform that leverages process mining and AI to identify inefficiencies and improve operations. It serves over 1,400 customers globally and has raised $2.4 billion in funding. Despite its strong market position, Celonis faces competitive pressures from emerging AI-driven solutions and pricing challenges.

2024.06.26
research.contrary.com12 min readTLDR Founders

THE LABOR ILLUSION: WHY WE BUY

Businesses can leverage the "Labor Illusion," where people value services more when they believe significant effort is required, by highlighting the effort behind their products or services to enhance perceived value and customer satisfaction.

2024.06.26
ckarchive.com2 min readTLDR Founders

TURKEY'S LARGEST CRYPTO EXCHANGE HACKED

BTCTurk, Turkey's largest crypto exchange, was hacked. One analyst claims that the stolen currency amounted to nearly 51M euros. BTCTurk reported that the attack was caused by a vulnerability that allowed uncontrolled withdrawals to be processed. The exchange halted withdrawals and deposits to investigate the attack.

2024.06.26
euronews.com2 min readTLDR InfoSec

CDK GLOBAL SAYS SOFTWARE OUTAGE WILL TAKE SEVERAL DAYS TO RESOLVE

CDK Global announced that it will likely take several days to restore service to nearly 15,000 car dealerships that rely on its software. It has been working with clients to find alternative ways to conduct business. Some dealerships report resorting to conducting business and keeping records by hand temporarily.

2024.06.26
cnn.com3 min readTLDR InfoSec

POLYFILL.IO JAVASCRIPT SUPPLY CHAIN ATTACK IMPACTS OVER 100K SITES

Over 100,000 websites were affected by a supply chain attack on the Polyfill.io service where a script was modified to redirect users to malicious sites. Polyfill.io is a service that provides code that enables modern browser features on older browsers. It was compromised after being acquired by a Chinese company. Cloudflare and Fastly created their own mirrors of the service to mitigate risks.

2024.06.26
bleepingcomputer.com3 min readTLDR InfoSec

PROJECT NAPTIME: EVALUATING OFFENSIVE SECURITY CAPABILITIES OF LARGE LANGUAGE MODELS

This project from Google's Project Zero explores how large language models (LLMs) can improve vulnerability discovery in cybersecurity testing by up to 20x in the CyberSecEval 2 benchmark. The researchers developed a framework called Naptime that significantly enhances LLM performance in identifying and analyzing vulnerabilities. Naptime automates variant analysis and closely mimics the approach of human security experts by incorporating specialized tools and principles.

2024.06.26
googleprojectzero.blogspot.com21 min readTLDR InfoSec

AWS WITHOUT ACCESS KEYS

Fly.io operates a custom OIDC IdP that allows apps running in Fly Machines to access AWS services without a user needing to directly interact with AWS. Fly utilizes a custom init server that fly machines boot into, which exposes a Unix socket to access the Fly Machine API that contains the OIDC information. Fly then detects if an AWS_ROLE_ARN is set and if so, generates an OIDC token, saves it to a file, and sets the appropriate environment variables for the AWS SDK.

2024.06.26
fly.io10 min readTLDR InfoSec

REVERSE ENGINEERING EBPF PROGRAMS

This blog post explains how to reverse engineer eBPF programs by examining their structure and using helper functions. The eBPF calling convention defines the return value and program flow. Understanding the verifier rules is crucial for writing effective eBPF programs.

2024.06.26
armosec.io18 min readTLDR InfoSec

MUTAHUNTER

Mutahunter is an open source language agnostic LLM-based mutation testing tool that leverages LLM models to inject context-aware faults into codebases.

2024.06.26
github.comGitHub repositoryTLDR InfoSec

GCPWN

GCPwn is an all-purpose red team GCP toolkit modeled after pacu for AWS.

2024.06.26
github.comGitHub repositoryTLDR InfoSec

ANNOUNCING THE RONIN 2.1.0 OPEN BETA

Ronin is a free and open source Ruby toolkit for security research and development. Ronin 2.1.0 open beta testing phase is now live until July 19th, with the official release scheduled for July 22nd. Participants can install Ronin 2.1.0.rc1 using the provided script and are encouraged to test new commands and libraries and report any issues to the GitHub repository for a chance to receive a free sticker.

2024.06.26
ronin-rb.dev6 min readTLDR InfoSec

8220 MINING GANG'S NEW TOOL: K4SPREADER

A new tool called "k4spreader" is being used by the "8220" mining gang to install malware like the Tsunami DDoS botnet and PwnRig mining program. The tool is still in development with three observed variants. It is designed to download and execute malicious files, primarily Tsunami and PwnRig.

2024.06.26
blog.xlab.qianxin.com7 min readTLDR InfoSec

GEN Z TRUSTS TIKTOK MORE THAN YOU THINK

Gen Zs are 12% more likely than the general population to use TikTok as a trusted source for hard-to-find information. TikTok's influence on purchasing behavior is significant, as 60% of regular users have made a purchase based on a recommendation. These users also have a 21% higher median cart value online. Positive sentiment towards TikTok advertising remains high, with 50% finding the ads fun and engaging. TikTok's role as a search platform is also expanding, with 36% of users using it to find information about projects or products.

2024.06.26
netinfluencer.com2 min readTLDR Marketing

TOYS R US CREATES FIRST BRAND FILM TO USE OPENAI'S TEXT-TO-VIDEO TOOL

Toys R Us created the first brand film to use OpenAI's new text-to-video tool Sora. The tool, which is currently only available to alpha testers, can generate up to one-minute-long videos based on text prompts. Sora allowed the content to be produced in just a few weeks, in time to premiere at Cannes Lions.

2024.06.26
marketingdive.com4 min readTLDR Marketing

HOW TO WRITE A COLD EMAIL THAT GETS MORE LEADS + TEMPLATES

Segment and personalize cold emails according to industry, company size, demographics, or job title to make the content more relevant to recipients. Aim to make the email body around 80-100 words and include a clear CTA. Schedule emails to send between 9 am and 3 pm for optimal open rates. This article provides 4 cold email templates.

2024.06.26
snov.io10 min readTLDR Marketing

INSTAGRAM NOTES IS GROWING AT A ‘WILD' PACE: HERE'S HOW TO USE IT STRATEGICALLY

Instagram Notes, a feature designed for sharing short updates with mutual followers, has seen significant growth among younger users. For marketers, this feature offers an advantage by placing your messages in a prime spot within the Instagram inbox, enhancing content visibility. Brands can foster deeper connections with their audiences by creatively utilizing Instagram Notes for alerts, teasers, and exclusive content.

2024.06.26
buffer.com6 min readTLDR Marketing

11 SEO KEYWORD RESEARCH TOOLS

A list of free and paid keyword research tools for SEO that includes the Keywords Everywhere browser extension, Ubersuggest, KeywordTool.io, SpyFu, and more.

2024.06.26
linkedin.com2 min readTLDR Marketing

DASHBOARDS VS. REPORTS: A COMPREHENSIVE GUIDE FOR DATA ANALYSIS

A dashboard is a visual summary of important data points that allows for the continuous monitoring of the progress of different campaigns, collaboration with clients in real time, and the identification of issues as they arise. A report is a comprehensive analysis of data presented in a structured format often used to provide comprehensive updates to executives, communicate progress to clients, or share information across departments. Dashboards and reports are not mutually exclusive — they can complement each other, providing strategic insights through charts and tables.

2024.06.26
seranking.com11 min readTLDR Marketing

GOOGLE ROLLS OUT NEW SHOPPING TOOLS AHEAD OF SUMMER SALES

Google is enhancing its shopping features with a new deals destination and membership price display to aid consumers during the summer sales season. These updates are expected to intensify competition among retailers and could significantly impact advertising strategies. Retailers may need to emphasize promotions and special offers to take advantage of Google's centralized shopping experience.

2024.06.26
searchengineland.com2 min readTLDR Marketing

REDDIT: YOUR NEW ONLINE REPUTATION CHALLENGE

Reddit recently started a partnership with OpenAI, which means ChatGPT (and other tools powered by it) might answer queries about brands by relying on popular Reddit answers. If the perception of a brand is negative on Reddit, it creates a reputation risk in tools like ChatGPT. Brands should create a branded profile on Reddit, build an authentic presence by engaging with relevant communities, share helpful tips and advice, and maintain consistent engagement on the platform.

2024.06.26
searchengineland.com6 min readTLDR Marketing

GETTING AI TO MODEL YOUR UNIQUE BRAND VOICE

This article explains the "VOICE" framework, which aligns AI-generated content with your brand's voice. It covers how to define your voice, set objectives, and select the right composition. It also outlines how to use past high-performing posts and specific formatting instructions to guide AI output and generate the best content.

2024.06.26
socialmediaexaminer.com11 min readTLDR Marketing