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THE MAGIC OF SMALL ENGINEERING TEAMS

One effective approach to maintaining the speed and innovation of a startup as it scales is to organize into small, autonomous teams that can own specific areas of the product or company. These teams should be small, run themselves, have one leader, and have a goal that aligns with the company's overall mission. This structure minimizes centralized processes and management layers, allowing for faster decision-making and execution.

2024.07.05
newsletter.posthog.com5 min readTLDR Founders

GRADUALLY, THEN SUDDENLY: UPON THE THRESHOLD

Technological advancements often follow a pattern of gradual improvement until they suddenly surpass a critical threshold, leading to rapid and significant changes. This phenomenon is evident in the development of AI, which is rapidly improving and crossing thresholds of capability, leading to significant impacts on various industries and aspects of life. As AI continues to advance, it is essential to monitor these thresholds and recognize when they are crossed, as they can have profound effects on how we live and work.

2024.07.05
oneusefulthing.org8 min readTLDR Founders

APPLYING AN INVESTMENT MINDSET TO FINANCE WITH RAMP'S ALEX SONG (55 MINUTE PODCAST)

In this podcast, Alex Song, VP of Finance and Capital Markets at Ramp, dives into the unique financial challenges faced by payment companies, such as handling larger balance sheets, corporate risk, customer data, and company liquidity. Discussing topics from seismic shipping vessels to rough diamonds, rail cars, and Colombian litigation finance claims, Song also shares a number of fascinating stories about investments he has been involved in.

2024.07.05
mostlymetrics.comTLDR Founders

3 MILLION IOS AND MACOS APPS WERE EXPOSED TO POTENT SUPPLY-CHAIN ATTACKS

A group of researchers discovered 3 vulnerabilities in the CocoaPods trunk server. The first vulnerability allows attackers to social engineer pod developers by spoofing the XFH header when sending developers an email for authentication to generate a link to an attacker-controlled server. The second vulnerability allows attackers to take over abandoned pods without proof of ownership. The third vulnerability allows attackers to execute remote code on trunk servers with malicious MX records.

2024.07.05
arstechnica.com3 min readTLDR InfoSec

LATEST INTEL CPUS IMPACTED BY NEW INDIRECTOR SIDE-CHANNEL ATTACK

Researchers have discovered a new Branch Target Injection vulnerability in Intel CPUs that could be used to steal sensitive information. The attack has three components: the iBranch Locator uses eviction-based techniques to identify the indices and tags of victim branches and determine the Indirect Branch Predictor entries for them, targeted injections are then performed against the prediction structures to perform speculative code execution, and then an ASLR bypass makes the prediction and manipulation of control flow of protected processes easier. The researchers reported their findings to Intel and recommended more aggressive use of the Indirect Branch Protection Barrier and bolstering the Branch Prediction Unit design.

2024.07.05
bleepingcomputer.com2 min readTLDR InfoSec

TWILIO CONFIRMS DATA BREACH AFTER HACKERS LEAK 33M AUTHY USER PHONE NUMBERS

The ShinyHunters hackers announced that they will leak 33M random phone numbers associated with Authy. Twilio has confirmed the breach. It reported that the vulnerability was due to an unauthenticated endpoint and that no systems were compromised. Twilio has secured the endpoint and is encouraging users to be vigilant for phishing and smishing attacks.

2024.07.05
securityweek.com1 min readTLDR InfoSec

AMAZON DOCUMENTDB ANNOUNCES IAM DATABASE AUTHENTICATION

Amazon DocumentDB has added support for authentication using IAM users and role ARNs. Users and applications that connect to DocumentDB clusters can now use an IAM identity to authenticate, allowing for a passwordless experience. Clusters can also choose to allow both IAM and password authentication if desired.

2024.07.05
aws.amazon.com2 min readTLDR InfoSec

VULNERABILITIES IN COCOAPODS OPEN THE DOOR TO SUPPLY CHAIN ATTACKS AGAINST THOUSANDS OF IOS AND MACOS APPLICATIONS

Researchers from Evasec have found vulnerabilities in CocoaPods that could let attackers insert malicious code into popular iOS and macOS apps by claiming ownership of unclaimed pods. Developers using CocoaPods should check their open source dependencies for security risks, as these vulnerabilities could lead to supply chain attacks affecting thousands of Apple device apps. CocoaPods has addressed the vulnerabilities, but organizations should follow security steps to protect their code from potential exploits.

2024.07.05
evasec.io12 min readTLDR InfoSec

THE RUNTIME SECRETS' SECURITY GAP

This blog post discusses a new solution that introduces encrypted secret delivery directly into application memory to prevent exposure. Secrets can be securely stored, delivered, and accessed without compromising security using tools like tang, clevis, and latchy.

2024.07.05
blog.gitguardian.com6 min readTLDR InfoSec

DECLARE YOUR AINDEPENDENCE: BLOCK AI BOTS, SCRAPERS, AND CRAWLERS WITH A SINGLE CLICK

Cloudflare has launched the ability for all accounts (including free accounts) to block all AI bots, crawlers, and scrapers with a single toggle under the Security -> Bots section. Cloudflare uses its global bot detection ML model to categorize traffic as potentially bot related. Under the new heuristic, traffic classified with a bot score under 30 will be blocked automatically.

2024.07.05
blog.cloudflare.com7 min readTLDR InfoSec

DNSTWIST

DNSTwist lets you find lookalike domains that adversaries can use to attack your domain. This can let you detect typosquatters, phishing attacks, fraud, and brand impersonation. It can be useful as an additional source of targeted threat intelligence.

2024.07.05
github.comGitHub repositoryTLDR InfoSec

FILELESS-ELF-EXEC

fileless-elf-exec is a Python script that generates interpreted code which creates the supplied ELF as a file in memory and executes it. This makes it possible to execute binaries without leaving traces on the disk.

2024.07.05
github.comGitHub repositoryTLDR InfoSec

INTRODUCING DOCS IN PROTON DRIVE

Proton is introducing end-to-end encrypted document editing and sharing to Proton Drive. The company states that all files, media, metadata, and keystrokes are completely encrypted and cannot be accessed by Proton or government surveillance (as it operates under Swiss privacy laws). Proton has begun rolling the feature out and it will be available to all users within the next few days.

2024.07.05
proton.me3 min readTLDR InfoSec

NEW GOLANG-BASED ZERGECA BOTNET CAPABLE OF POWERFUL DDOS ATTACKS

A new botnet named Zergeca can launch powerful DDoS attacks and has advanced capabilities like proxying and reverse shell. It is written in Golang and uses DNS-over-HTTPS for communication with its command-and-control servers. The botnet has been actively targeting countries like Canada, Germany, and the U.S. with various attack methods.

2024.07.05
thehackernews.com2 min readTLDR InfoSec

MALLOX RANSOMWARE: LINUX VARIANT DECRYPTOR FOUND

Mallox ransomware, which has been active since 2021, has evolved to target Linux systems using custom Python scripts for payload delivery and data exfiltration. The new variant employs AES-256 CBC encryption, appends .lmallox to encrypted files, and utilizes a Flask-based web panel for creating customized ransomware builds. Researchers have discovered decryptors for several build IDs and provided methods for detecting and hunting Mallox infrastructure using security tools like Uptycs XDR and search engines such as FOFA and Censys.

2024.07.05
uptycs.com10 min readTLDR InfoSec

HOW FLEETING MEMES, NOT MEMORABLE MARKETING, CAME TO DOMINATE THE UK GENERAL ELECTION

The UK public went to the polls yesterday after a six-week election run. Unlike past elections, there was no defining ad from a political party. Instead, campaigning was marked by memes, bizarre TikToks of dancing members of parliament, and cat videos. Only time will tell if this meme-culture will become a bigger feature of Westminster political communications.

2024.07.05
thedrum.com12 min readTLDR Marketing

INTEREST IN ECONOMETRICS JUMPS AS MARKETERS ANTICIPATE THE DEMISE OF COOKIES

Kantar's 2024 report shows a notable rise in interest in econometrics among marketers anticipating the end of third-party cookies. The proportion of marketers considering or using econometrics has jumped to over 90%, up from 68% in 2023, as they seek effective measurement methods in response to privacy shifts and tighter budgets. Despite the interest, actual usage remains limited due to the high costs involved.

2024.07.05
econsultancy.com4 min readTLDR Marketing

THREE SIGNALS OF POOR CONTENT THAT YOU CAN OUTRANK

There are common weaknesses in competitors' SEO content that indicate you could easily outrank them by simply creating better content (without link-building). Low word counts in a SERP of all blog posts usually indicate that a more robust blog post could overtake them. If the content winning the keyword is outdated, either based on the title signifier or the information itself, then it's likely a more timely article could win. Content that takes forever to deliver on search intent (or barely addresses it) probably sends poor user experience signals, which provides another opportunity to take over the keyword ranking.

2024.07.05
seo.thefxck.com3 min readTLDR Marketing

3 WAYS TO MAKE YOUR PRODUCT MORE STICKY

Data alone is useless without actionable insights. Emilia Korczynska, Head of Marketing at Userpilot, shares her experience with a SaaS demo that failed to allow data manipulation for campaign triggers. She argues that stickiness can't be faked and is a result of how much value users derive from the product. Korczynska suggests focusing on increasing the product's value, making data actionable, and simplifying the UI to enhance user engagement.

2024.07.05
linkedin.com3 min readTLDR Marketing

CONVERTKIT IS BECOMING KIT

ConvertKit, a growth tool for creators, is rebranding to Kit. The company will be filming a 4-episode docuseries documenting the rebrand process in public. It does not have a new logo, website, or look to unveil yet. Kit will be using its customers' input at key moments to build a brand that truly resonates with it. The first episode of the docuseries is currently available.

2024.07.05
kit.comToolTLDR Marketing

GOOGLE SLIDES TIP: TURN ANY LOGO WHITE

To turn any logo white in Google Slides: ensure the image has a transparent background, then select the logo, click on “Format Options” in the toolbar, click on “Adjustments” in the drop down, and move the “Brightness” slider all the way to the right to 100%.

2024.07.05
linkedin.com1 min readTLDR Marketing

HOW HASBRO DROVE BRAND LIFT AND SALES FOR PEPPA PIG AND PLAY-DOH WITH PRIME VIDEO ADS

Peppa Pig and Play-Doh reached new customers and grew brand favorability by tapping into Amazon's first-party data and video capabilities. Hasbro's Peppa Pig campaign focused on households with children and adults between the ages of 18-34. This resulted in a 21% YoY increase in branded searches, an 18% YoY increase in sales on Amazon, and a 14% increase in brand favorability. Hasbro then ran a similar campaign for Play-Doh in the U.S., which resulted in a 14% increase in ad recall, a 4% increase in brand favorability, and a 6.4% higher purchase rate among ad viewers.

2024.07.05
advertising.amazon.com5 min readTLDR Marketing

5 LESSONS FROM MY NEWEST STARTUP

This article discusses the rapid success of BreezeDoc, a new product that generated over $60,000 in 40 days. Critical strategies included using a prioritization checklist that ensures excitement, market fit, and simplicity, validating demand before full-scale development, and working closely with customers for feedback during the MVP stage. The company focused on essential metrics like new signups and user engagement while refining existing products instead of continuously expanding the product line.

2024.07.05
noahkagan.com4 min readTLDR Marketing

BUILDING AN AI SIDE HUSTLE IN AN UNFAMILIAR INDUSTRY

This article shares Pauline Clavelloux's journey in building IACrea, an AI-powered virtual staging product for real estate agents. She focused on building for accessible audiences and validated her ideas with potential users before deep investment. Leveraging personal branding on X, she shared her story and expertise to build an engaged following. Clavelloux engaged with relevant communities and formed strategic partnerships. She also focused on SEO and leveraged backlinks from social media.

2024.07.05
indiehackers.com6 min readTLDR Marketing

I SLACKED OFF. HERE'S WHAT IT COST ME

A transparent review of what happened to leading Product-led Growth Advisor Leah Tharin's subscription revenue and inbound after posting less consistently on her demand channels, Substack, and LinkedIn.

2024.07.05
leahtharin.com5 min readTLDR Marketing

THE LIFECYCLE OF GOALS: RESEARCH, DISCOVER, DELIVER, MONITOR

Managing project lifecycles often involves focusing on execution, but given that many ideas fail to create value, it's more beneficial to manage goal lifecycles, guiding efforts from goal definition to completion for better business and user outcomes. In this example, a productivity suite company addresses security issues by ensuring a systematic approach to achieving its goal of enhanced customer security.

2024.07.05
itamargilad.com5 min readTLDR Product

HOW TO KNOW IF YOU ARE IMPROVING YOUR PRODUCT SENSE

Enhancing your product sense includes three key steps: defining product sense beyond intuition, creating rapid feedback loops for continual improvement, and passing the litmus test by frequently making the right decisions.

2024.07.05
growth-catalyst.in3 min readTLDR Product

THE INTERSECTION OF CREATIVITY AND ANALYTICS

This post discusses the importance of developing three core senses for product managers - execution, product, and analytical sense - emphasizing the challenge of enhancing analytical skills through integrating creativity and data-driven approaches to foster innovation and practical decision-making.

2024.07.05
productparty.us2 min readTLDR Product

WHY POSITIONING IS CHALLENGING

Positioning is challenging because it evolves with market awareness, transitioning through phases of outcome-based positioning for new use cases, use case-based positioning for emerging markets, and category-based positioning for established markets. Each requires a different strategy to effectively communicate a product's value.

2024.07.05
linkedin.com5 min readTLDR Product

PRODUCT MANAGER INTERVIEW ROUNDS

Seven common interview rounds for product managers: product design, behavioral, product strategy, metrics/analytics, technical, estimation, and product sense.

2024.07.05
threadreaderapp.com4 min readTLDR Product

SALES, NOT LOGISTICS

Workplace communication often mistakenly prioritizes logistics over securing buy-in, which can lead to non-compliance. To be effective, messaging should first sell the idea — once buy-in is achieved, logistics will be relevant and valued.

2024.07.05
newsletter.weskao.com4 min readTLDR Product

SOLERA IPO: S1 BREAKDOWN

Solera, an automotive data giant, is going public again after going private in 2016. It is heavily investing in AI, machine learning, and data analytics to enhance its vehicle lifecycle management solutions, aiming to expand its market presence and develop new products.

2024.07.05
mostlymetrics.com10 min readTLDR Product

A DICHOTOMY TO MANAGE, NOT A PROBLEM TO SOLVE

Esther Perel's concept of managing paradoxes rather than solving problems is crucial in complex fields like product management, where dichotomies such as strategy vs. execution and customer vs. business impact require collaborative, context-sensitive approaches rather than one-size-fits-all solutions.

2024.07.05
antmurphy.me2 min readTLDR Product

THE USER ENGAGEMENT FRAMEWORK

Understanding user engagement requires focusing on five dimensions: onboarding, trigger, action, reward, and investment.

2024.07.05
threadreaderapp.com1 min readTLDR Product

RELYING ON THE PRODUCT DEMO RATHER THAN A SLIDE DECK

For consumer products, letting investors interact with a prototype, rather than relying on slide decks, often leads to a more compelling and intuitive understanding of the product, increasing the likelihood of investment.

2024.07.05
threadreaderapp.com1 min readTLDR Product

WHY VSCODE BUILT ITS OWN BUNDLER

Next.js needed a new bundler due to the limitations of Webpack in handling large-scale applications, particularly with the increasing use of component libraries and the rise of computationally heavy applications. The new bundler, Turbopack, aims to provide faster HMR and initial compile times, maintain compatibility with existing applications, and scale effectively for large codebases. It will also incorporate persistent caching and production optimizations.

2024.07.05
github.com6 min readTLDR Web Dev

ENHANCING THE NEW YORK TIMES WEB PERFORMANCE WITH REACT 18

The New York Times upgraded its React version, which brought some unexpected challenges. The upgrade required solving challenges with existing embedded interactives and managing script loading order. However, the result of the upgrade was immediately better performance. For example, its INP scores in the p75 range dropped by roughly 30% across the entire site.

2024.07.05
open.nytimes.com11 min readTLDR Web Dev

CONTAINER QUERIES WITH GRACEFUL FALLBACKS FOR MODERN LAYOUTS

Container queries are a new CSS feature for responsive layouts. The feature isn't supported by every browser. This article offers a fallback strategy using JavaScript and a custom `responsive-container` element that enables container queries while supporting older browsers.

2024.07.05
web.dev15 min readTLDR Web Dev

THE SADDEST “JUST SHIP IT” STORY EVER

This author regrets not shipping his app earlier, after discovering a competitor had launched a similar product with more features and a larger user base. He had delayed launching his app for two years due to perceived flaws, but realized that shipping, even with imperfections, is much better than not shipping at all. The author ultimately became a paying customer of the competitor's app and believes in shipping products early to gain traction and user feedback.

2024.07.05
kitze.io4 min readTLDR Web Dev