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Showcasing authentic first-time reactions to your products creates powerful emotional connections. Genuine customer reactions can trigger similar excitement in others, making them effective tools. Use raw footage across websites, social media, and campaigns, emphasizing moments that contrast expectations with reality or highlight personalized surprises. Avoid scripted or fake reactions, as authenticity builds trust and social proof.
Websites are not just a branding tool, they're part of the product experience. Focus on performance metrics like new user acquisition, prospect-to-signup conversion rates, and traffic quality rather than just aesthetics. Optimize key pages like the homepage and pricing page for action, which is possible with tools like personalization and ungated freemium access. Avoid relying on rebranding as a primary strategy since it often hurts performance metrics.
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No marketer is an island. Better collaboration = smoother execution = faster revenue growth. Confluence whiteboards [9] are user-friendly digital canvases that let you create, capture, and organize ideas, then turn them into actionable tasks in Jira. Learn how whiteboards can help your team set responsibilities, map timelines, plan and
TubeBuddy is a browser tool for YouTube creators to boost SEO, test thumbnails, and manage their channels. Its features include scheduled publishing, thumbnail generation, and canned responses.
Perplexity has expanded its publisher program, partnering with outlets like LA Times, Adweek, and Lee Enterprises to share ad revenue and provide performance metrics. Publishers such as The New York Times and Dow Jones have criticized Perplexity's alleged unauthorized content use, with lawsuits labeling its practices a "content kleptocracy." Perplexity also faces backlash for summarizing paywalled content inaccurately and maintaining confidential program terms, unlike OpenAI's more transparent approach.
With over 150 performances and a $10B economic impact, Taylor Swift's Eras Tour has become the highest-grossing tour of all time. Swift embraced a multi-faceted strategy, from releasing new music during the tour to fostering fan participation on platforms like TikTok, which saw 1.9M user videos averaging 380M daily views. By combining cultural nostalgia, modern engagement tactics, and an unparalleled live experience, she set a whole new standard for mega-concerts.
Ad fraud causes over $100 billion in losses annually, with more than 20% of programmatic ad spend affected and mobile ad fraud rates exceeding 30%. Fraudulent practices, including click farms, fake installs, and misleading impressions, inflate top-of-funnel metrics without real conversions. Marketers often unknowingly optimize campaigns based on false signals instead of scrutinizing the data to identify and address these issues.
A discussion with Seth Godin on how to build remarkable products.
A collection of email inspo from Bluey, BBC Earth, Doctor Who, and Liquid Death.
21 questions to inspire founder-led content creation.
The website everyuuid.com displays all possible UUID v4s, which was a challenge because of the sheer number of them (2^122). To overcome browser rendering limitations, the creator implemented a virtual scrolling system that handled rendering and scrolling manually. Generating and displaying the UUIDs in a seemingly random yet consistent order required a custom algorithm that used a Feistel cipher to achieve a bijective mapping for scrambling (so that each UUID appeared exactly once). The creator added a search function which, while not perfectly efficient, allows users to find UUIDs containing specific substrings.
Transformers.js enables AI-powered tasks directly in the browser using a simple pipeline API, supporting applications like sentiment analysis, summarization, translation, and object detection. It requires downloading significant model data but is lightweight enough for progressive enhancement, making it practical for many real-world use cases. An example is shown in this article through building an application that detects cats in images using the device camera.
AI-assisted development helps with rapid prototyping and daily tasks, but it still relies on human expertise for code quality and maintainability. Experienced developers use AI to speed up known tasks, while junior developers may struggle with AI-generated code, often missing important edge cases and other performance considerations.
Well-written code needs comments. For example, the Redis source code has comments that clarify not only what the code does but also the crucial why, reducing cognitive load for readers. This article presents nine categories of comments, ranging from function and design comments to more nuanced types like "why," "teacher," and "checklist" comments, with examples illustrating their utility.
New engineering managers often struggle due to the reluctance to delegate tasks, a shift in dopamine sources from individual achievement to team success, and the temptation to prioritize team size over quality of output. Instead, they need to find the right level of engagement with team projects (guided autonomy) and manage perceptions both internally and externally.
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Waitlist mode is a new sign-up mode and component that lets users register interest and join a waitlist for early access to your product.
JSON5 is a human-readable extension of the JSON format that adds features like comments and single-quoted strings, making it easier for devs to write and maintain configuration files.
Mise is a command-line tool that manages development tools, environment variables, and tasks, similar to asdf, direnv, and make.
Countless.dev is a free, open-source way to see and compare every AI model easily.
Pat Gelsinger, the previous CEO of Intel, was the wrong CEO for Intel due to an underlying arrogance and disregard for limitations. This was evident in Gelsinger's narrative of his past successes, which minimizes his role in past failures and overstates his impact on competitors. Gelsinger's leadership perpetuated Intel's ingrained cultural problems, including a failure to listen to employees and customers.
This developer created an algorithm to donate $5,000 to open-source maintainers on GitHub. The algorithm used GitHub Sponsors and PyPI data to identify underfunded projects based on download numbers, project size, security risk, and existing sponsorship. A weak correlation was found between project popularity and funding.
LeetCode's popularity in Big Tech hiring is from its efficiency in filtering a massive applicant pool despite its imperfections, as alternatives like practical coding assessments or work trials are too resource-intensive.
A list of large and complex shell programs that prioritizes those using sophisticated data structures and algorithms over simply large numbers of lines of code, such as a bash line editor, a Kubernetes implementation, and various other utilities.
A catalog of all the things you can use PostgreSQL for, including cron jobs, message queues, analytics, and more.
Kinesis.js is a JavaScript library that provides various components for creating interactive, physics-based web animations using mouse movements, scrolling, and audio input with features like transformations, parallax effects, and path-based animations.
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Want to help boost your company's “complexity threshold,” or the number of LLM-powered applications it can effectively develop and maintain?
OpenAI's new ChatGPT Pro subscription tier provides unlimited access to all of OpenAI's models and a pro version of its o1 reasoning model. It was created for those pushing the models to the limits of their capabilities on tasks like math, programming, and writing. The pro version of o1 is faster, more powerful, and more accurate than the preview version released in September. All paid ChatGPT users can still access the standard o1 model, which can now reason about image uploads. o1 will soon be available in OpenAI's API.
Microsoft has started rolling out a limited US-only preview of Copilot Vision, a tool that can understand and respond to questions about sites visited in Microsoft Edge. The feature requires a subscription to Copilot Pro, which costs $20 per month. Copilot Vision can handle tasks like summarizing and translating text, spotlighting discounted products in store catalogs, and serving as a game assistant. It deletes data after every session to preserve privacy. Copilot Vision is limited to a pre-approved list of popular sites during the preview.
A lot of the global communications and financial system hinges on a few hundred cables of bundled glass fibers strung across ocean floors around the world, each about the same diameter as a garden hose. Defending these undersea fiber-optic cables from damage and sabotage is increasingly challenging. While there are plans to create future internet backup routes through satellites, the technology is still only in a preliminary proof-of-concept stage and may be many years away from being deployed. It is currently not possible to monitor all 1.5 million kilometers of communication cables in the water, but new technologies are emerging that will make it easier to monitor activity where damage is most likely to occur and potentially prevent disruptions.
Bitcoin hit $100,000 on Wednesday. The cryptocurrency has been experiencing a massive upswing since Donald Trump, who is a crypto supporter, won the 2024 presidential election. Trump recently announced his intentions to nominate Paul Atkins, a crypto advocate, to lead the Securities and Exchange Commission after Gary Gensler, a noted crypto critic, resigns on Inauguration Day. Trump has vowed to create a national stockpile of bitcoins to help wipe out US national debt. Atkins has said before that the US' tough stance on cryptocurrency has driven investors to other markets where regulations are clearer. Shifting US regulations to be more accommodating could bring those investments back to the US.
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Tech budgets are being set, and strategies for Q1 are locking in. TLDR [9] reaches millions of developers, founders, and decision-makers who are already planning their next big moves. Why not make your brand part of their 2025? From trusted content to unmatched audience engagement, TLDR is where tech marketers make an impact. Schedule a call [9] now to get ahead of the game
React v19 is now available on npm. This post provides an overview of the new features in React 19 and how to adopt them. New features in React 19 include Actions, a new hook called useActionState, new form features for react-dom, a new API for reading resources in render: use, and much more. React 19 adds full support for custom elements. An upgrade guide with a full list of breaking and notable changes is available.
VectorChord is a PostgreSQL extension designed for scalable, high-performance, and disk-efficient vector similarity search. It is entirely based on Postgres storage, enabling effective SSD usage to reduce memory requirements. VectorChord can easily handle vectors ranging from hundreds of millions to multi-billions of entries. It provides the best defaults out-of-the-box so users don't need to tweak quantization or rerank parameters.
Google CEO Sundar Pichai said at The New York Times' DealBook Summit that Google will be changing profoundly in the next year and that the pace of AI development would slow in 2025. He called out Microsoft for not using its own models and using OpenAI's technology instead. Google currently faces multiple legal fights that could force the company to break itself up.
Technology is augmenting human ingenuity in inspiring ways. Clean energy innovations are unlocking new avenues for sustainable development and AI tools are tipping the scales in the fight against disinformation. Intention-driven technologies are reshaping our relationship with the digital world. A mission-driven workforce is emerging that is eager to tackle hard human problems without chasing the bottom line. Technology will redefine the way we think about success in the coming years.
This report looks at the business models behind the generative AI companies that are drawing hundreds of billions of dollars in investment.
Chatbot Arena lets users ask questions, get answers from two anonymous AI models, and rate which one is better.
Apple has taken over 'iCloud Passwords for Firefox', an extension that supports syncing and autofilling passwords in macOS Sonoma and macOS Sequoia.
xAI has now raised a total of $12 billion - it reportedly told investors it plans to raise more money next year.
Sequin is a tool for change data capture in Postgres that supports native sinks, making it easy to stream Postgres rows and changes to streaming platforms and queues.
This article looks at how TCP, the workhorse transport protocol of the Internet, interacts with the characteristics of the Starlink service.
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Writer is excited to introduce Writer AI Studio [4], the fastest way to build AI apps, products, and features. Writer's unique full-stack design makes it easy to prototype, deploy, and test AI apps [4] – allowing developers to build with APIs, a drag-and-drop open-source Python framework, or a no-code builder, so you have flexibility to build the way you want.
This report outlines the safety work carried out prior to releasing OpenAI o1 and o1-mini, including external red teaming and frontier risk evaluations according to OpenAI's Preparedness Framework.
Perplexity has added over a dozen international news organizations to its Publishers' Program, offering tools, revenue sharing, and support to strengthen collaboration with global media.
DeepMind's Genie 2 is an advanced AI model that generates diverse, interactive 3D worlds from images and text descriptions. The model is particularly adept at simulating complex elements like physics and NPC behavior, setting it apart from similar models by maintaining scene consistency. Positioned as a research tool, Genie 2 is designed for prototyping interactive experiences and evaluating AI agents.
Paligemma 2 is one of the best VLMs on the market today. It uses SigLIP and Gemma.
The Asymmetric Semantic Aligning Network (ASANet) improves land cover classification using both SAR and RGB images.
Researchers have developed a training-free method to make multi-modal language models (LLMs) more efficient without sacrificing much performance. Their approach reduces computational demands by up to 7 times by smartly merging and pruning visual data tokens.