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The European Union has extended a warning about illegal content and disinformation related to the Israel-Hamas conflict to Meta. The EU's internal market commissioner urged Meta to ensure compliance with Digital Services Act rules, emphasizing the need for effective measures against the dissemination of illegal content and disinformation.
ConversionWise added a clickable announcement bar highlighting a unique selling proposition (USP) and linked it to high-margin product bundles. The site’s heatmap data showed that users had previously been trying to click the static announcement bar, while surveys indicated that the product guarantee was the most compelling USP. ConversionWise combined the two findings to increase conversion and ultimately increased revenue per session by 26%.
Links, backlinks, and domain authority may not matter much in the future with Gen AI reshaping search results and the user experience. This new Gen AI search world now has SGE/ChatGPT answering all top-of-funnel search questions. To win with SEO in 2024, brands will have to shift their efforts toward building keywords for mid-funnel users.
This video transcript discusses the challenge of measuring marketing channels like organic social content and PR. It’s often harder to prove ROI quickly in comparison to digital advertising platforms. These long-tail channels can be measured by metrics like follows, comments, likes, and views, which lead to sales or conversions over time and often outperform paid channels.
Videoleap transforms existing videos artistically for more views and engagements. Vizard repurposes YouTube videos into clips suitable for TikTok and Instagram. Krea and Genmo generate videos from text prompts. Boolvideo turns pictures into short videos in seconds.
This article explores the concept of "Sustained Virality" in the context of business growth. It discusses the mechanics of creating lasting word-of-mouth impact and the role of community-led growth. It also contains case studies and a framework to understand the different dynamics of virality.
91% of consumers are interested in signing up to receive text messages from brands and 90% of messages are read within the first 3 minutes. SMS short codes are one of the main tools in sending SMS marketing campaigns. This guide covers the benefits of short codes, best practices, tips, and alternatives.
Running growth experiments only for quick KPI wins leads to short-term progress, while rigorous experiments ultimately yield repeatable wins. Fast-growing companies aim for a failure rate of 50%+ in their tests. Growth teams should build intentional rituals and processes that reinforce a culture of learning.
AI can boost brand equity when used appropriately by enhancing authentic customer interactions. However, overuse or misuse of AI-generated content can lead to a loss of personal touch, privacy concerns, misalignment with brand identity, and a lack of human interaction.
Impulse, a mobile app that does brain training, uses a daily task list, streaks, badges, score progression, and rankings to engage and retain users.
Get inspiration from these 7 examples of influencer campaigns from brands including Dove, Dunkin', and Gymshark.
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Viselect is a lightweight library for selecting DOM elements visually, just like on your desktop. It has zero dependencies and is only a 4KB package. Viselect supports major frameworks like React, Vue, Angular, and Svelte.
There’s a unique programming technique to optimize code by introducing conditional branches based on runtime values. This author provides multiple examples of the technique in practice, showing how it can improve code performance. This technique works because compilers are able to perform better optimizations based on expected runtime values, which isn’t possible with traditional constant-based optimizations.
Stripe’s docs are as usable as they are beautiful, and even more impressively, they’re highly comprehensive. Stripe’s documentation has had a positive impact on the company’s user experience, retention, and overall success. Many companies aspire to do the same but fail somewhere along the way. This article shows how Stripe created the culture and habits that enabled its team of engineers to write beautiful docs.
A Disney Research team recently presented a brand new robotic character during a keynote address. The robot packs an enormous amount of expression into its child-size body, emoting in a way that makes it seem uniquely alive. It uses a system that leverages reinforcement learning to convert an animator's vision into expressive motions. This article discusses how it was developed and the technology behind it - a video of the robot is available.
The Intermediate Graphics Library is a cross-platform library that commands the GPU. It provides a single low-level interface on top of various graphics APIs like OpenGL, Metal, and Vulkan. The library has been tested for broad device reliability, especially on Android devices as well as the Quest 2/3/Pro. Screenshots are available.
openapi-stack is a collection of libraries and tools for full-stack software development using OpenAPI specification with an API Design First philosophy. It provides a single source of truth for API contracts, type safety and validation, and tools for testing and collaboration. openapi-stack has been battle-tested in production with high test coverage.
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Stop manually fixing your customers’ data and delight them with frictionless CSV import. “The customer experience is 10x better and faster for users” — Senior Product Manager, Foodics. Learn how you can import CSV data 10x faster
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The next evolution of AI-powered software isn’t chat bots, but apps that use LLMs to get actual work done. This ebook by the AI Infrastructure Alliance
Adobe has released the official web version of Photoshop, equipped with AI tools powered by Firefly.
Microsoft introduced new AI tools in Microsoft Fabric and Azure AI to help healthcare organizations consolidate and interpret vast medical data.
The US warns the EU that its proposed AI regulations could favor well-resourced companies and hurt smaller ones. Washington's analysis criticizes the EU's focus on AI model development rather than the risk of model use, suggesting it could deter investment and AI R&D in the EU. The debate continues, aiming for alignment and shared AI objectives.
Researchers have introduced FAVOR, a new approach that allows large language models to understand videos by finely blending audio and visual details at the frame level.
Researchers investigate the impact of data augmentation techniques on improving the math reasoning capabilities of large language models. They create a new dataset, AugGSM8K, by enhancing queries from an existing dataset and developing a model named MuggleMath.
Researchers have been able to transfer human motion onto robots by using a deep learning encoder. This is usually done with specialized hardware that has to be calibrated to the robot. Combining this with video-based motion capture could be a cool future project!