FIND SITE ERRORS WITH AI BEFORE ADS RUN

Summary from the TLDR Marketing newsletter

Use AI to audit campaign landing pages before ads go live and catch problems that could prevent shoppers from converting. Tools like ChatGPT and Claude can review screenshots, page content, and crawl reports to identify broken links, conflicting offers, inaccurate product availability, missing information, and mobile layout issues. Pair AI analysis with technical tools like Google Lighthouse and Screaming Frog, then manually test the shopping journey on desktop and mobile, including checkout and ad conversion tracking. Prioritize issues by their potential impact on customers, and repeat the audit before every campaign.