THE WEBSITE GO‑LIVE CHECKLIST: 5 CRITICAL CHECKS BEYOND GOOD LOOKS

Summary from the TLDR Marketing newsletter

Before launching a website, review it from the customer's perspective to ensure the offer is clear and visitors can easily find information and take action. Check that the design works on mobile without unnecessary scrolling or distracting elements. Score clarity, branding, and usability against specific criteria rather than relying on subjective feedback. Use tools like Loom or Tella to record and track revisions.