TLDR Design · MISCELLANEOUS

THE NEW CD PROJEKT RED LOGO JUST SPARKED THE WEIRDEST BACKLASH GRAPHIC DESIGN HAS EVER SEEN

creativebloq.com3 min read

Summary from the TLDR Design newsletter

CD Projekt Red has refreshed its firebird logo with sharper, more aggressive features and a stronger use of red to better reflect the mythological Slavic raróg it represents, but despite the redesign being a relatively modest evolution, some social media users have bizarrely interpreted the shift to a black-and-red color scheme as a political statement, even though the company says the update is simply intended to create a more modern, confident, energetic, and culturally authentic brand identity.