MEASURING TIME SAVINGS FROM FIGMA MAKE

Summary from the TLDR Design newsletter

Figma's Data Science team ran a randomized controlled trial with 100 participants to measure how much time Figma Make actually saves on design tasks. Design work was found to be 20% faster and 16% easier overall, with product managers seeing the largest gains—23% faster and 37% easier—though designers benefited most on complex tasks while PMs gained more on simpler ones. Figma plans further RCTs, including one testing its new design agent's parallel-agent capabilities.