TLDR Design · NEWS & TRENDS

REDDIT IS TESTING A NEW WAY TO WATCH AND LISTEN TO ITS VIRAL POSTS

techcrunch.com1 min read

Summary from the TLDR Design newsletter

Reddit is testing a new TikTok-inspired video experience that would let users watch videos based on viral Reddit posts and listen to narrated stories in the background. CEO Steve Huffman said the company is responding to the popularity of Reddit-story content on platforms like TikTok, where millions of videos already repurpose Reddit discussions with text-to-speech narration. The feature is expected to enter testing later this year, as Reddit continues expanding its video offerings following the recent launch of video comments.