HOW TO CREATE A PREFERRED SOURCES LINK

Summary from the TLDR Marketing newsletter

Google's Preferred Sources feature lets users increase the likelihood of a website appearing in AI Overviews and AI Mode by marking it as a preferred source. This can also earn a “Preferred” label in results. To set this up, first create a Google preferences link using this format: “google.com/preferences/source?q=yourwebsite.com”. Then distribute that link across newsletters, social posts, and your website. When users click it, they check a box to select your site as a preferred source, signaling to Google to surface your content more often.