TEMPLO'S BRAND IDENTITY FOR CLIMATE NON-PROFIT CASI DRAWS ON THE PRAGMATIC MARK-MAKING OF HIEROGLYPHICS

Summary from the TLDR Design newsletter

Climate nonprofit Climate Action Service International partnered with design agency Templo to create a new identity that makes sustainability more approachable and creatively driven, avoiding the usual alarmist tone of climate messaging. Inspired by simple, human mark-making (like hobo hieroglyphics), the identity features handcrafted visuals, expressive animations, and a restrained typographic system, positioning the arts as an active leader in climate action rather than a passive participant.