TLDR Marketing · RESOURCES & TOOLS

HOW CLAY USES CLAY: ABM CAMPAIGNS TO BREAK INTO TIER 1 ACCOUNTS (WEBINAR)

clay.com

Summary from the TLDR Marketing newsletter

This live workshop on April 16 will demo Clay's ABM playbook, showing how to turn cold outreach into warm engagement. It covers a fully integrated campaign for Tier 1 accounts using direct mail with personalized Air Dry Clay kits, automated LinkedIn ads, account-specific landing pages, and coordinated outbound sequences. It's hosted by the growth team at Clay.