HOW TO APPROACH CREATING DESIGN ALTERNATIVES IN A SUSTAINABLE WAY

Summary from the TLDR Design newsletter

The traditional "rule of three" in design is no longer sustainable, as designers lack the time to develop multiple high-quality alternatives strategically, often resulting in weak options to give stakeholders choices. Without a clear rationale for each design option, stakeholder presentations risk appearing like AI-generated outputs, devaluing the design work. Designers should ground all alternatives in strategic thinking by starting with clear problem statements that center on user behavior.