5 WEBINAR TIPS TO INCREASE REGISTRATIONS AND ATTENDANCE RATES

Summary from the TLDR Marketing newsletter

To increase show-up rates, send an email within 4 hours of the event. Test whether using “tomorrow” or the actual day in the subject line performs better. Include a bracket at the start of the subject, such as (Today!) or (Going live in 1 hour), to signal urgency. Replace the word “webinar” with alternatives like live event, digital workshop, insider session, or live panel to make the invitation feel more engaging.