TLDR Design · NEWS & TRENDS
'NOT JUST A TYPEFACE': VOLVO'S NEW FONT WANTS TO KEEP YOU SAFE
Summary from the TLDR Design newsletter
Volvo Centum is a bespoke typeface designed for in-car displays with a strong emphasis on legibility, calmness, and driver safety. Developed with Dalton Maag, the font is optimized for glance-based reading at speed, aiming to reduce visual noise and cognitive strain while driving.