TLDR Design · NEWS & TRENDS

'NOT JUST A TYPEFACE': VOLVO'S NEW FONT WANTS TO KEEP YOU SAFE

creativebloq.com2 min read

Summary from the TLDR Design newsletter

Volvo Centum is a bespoke typeface designed for in-car displays with a strong emphasis on legibility, calmness, and driver safety. Developed with Dalton Maag, the font is optimized for glance-based reading at speed, aiming to reduce visual noise and cognitive strain while driving.