CHATGPT SEARCHES GOOGLE SHOPPING TO CREATE ITS RECOMMENDATIONS

Summary from the TLDR Marketing newsletter

ChatGPT's product carousels are largely shaped by Google Shopping results. Experiments show that the top recommended items frequently match high-ranking Google Shopping listings. This means ecommerce brands that want visibility inside ChatGPT need to prioritize clean and accurate Google Shopping feeds with up-to-date pricing, titles, images, and availability rather than focusing only on conversational SEO.