FROM COOL BLUE TO PERSIMMON: MEET THE 2026 PINTEREST PALETTE

Summary from the TLDR Marketing newsletter

Pinterest's 2026 Palette features 5 bold colors shaped by global search and save behavior: Cool Blue, Jade, Plum Noir, Wasabi, and Persimmon. Each hue offers a distinct emotional effect, from grounded optimism to expressive escape. The forecast draws on billions of user signals, visual search analysis, and expert curation to identify shades gaining momentum and how they combine across aesthetics.