EVERYTHING IS TV AND NOTHING IS TV

Summary from the TLDR Marketing newsletter

Consumer AI is evolving toward TV as digital behavior shifts to video. Facebook, Instagram, YouTube, and podcasts are dominated by passive viewing. As generative media improves, AI products will resemble TV through personalized and endless shows. At the same time, AI will drive major cost declines across industries by automating labor and turning services into software, similar to how TV prices fell 98% since 2000. These efficiency gains follow Jevons' Paradox, where lower costs raise demand and expand markets rather than replace them.