WHAT'S WORKING NOW IN GTM AI: HOW RALLY REIMAGINED WIN ANALYSIS WITH AI

Summary from the TLDR Founders newsletter

Win-loss analysis is high leverage but notoriously hard to do well. Buyers don't tell you the full truth, sellers have blind spots, and scheduling interviews takes forever. AI can reconstruct win-loss insights from sales call recordings alone. Feed your Gong transcripts into a custom GPT, and it will surface patterns across dozens of deals faster than any manual process.