YOU CAN'T DISMISS AI ADS AS SLOP WHEN THEY'RE WINNING IN TESTING

Summary from the TLDR Marketing newsletter

AI-assisted ads outperform traditional ones, scoring higher on emotion, attention, and distinctiveness. Even when recognized as AI-made, they evoke strong responses. AI lets smaller brands create cinematic, high-impact content previously out of reach. Ads also perform well with LLMs, showing potential for campaigns targeting both humans and AI.