TLDR Founders · STRATEGIES & TACTICS

WHEN TO HIRE YOUR FIRST PM

review.firstround.com5 min read

Summary from the TLDR Founders newsletter

Every founder hits a moment when a product stops being the best use of their time. The roadmap fills with new features, customer feedback piles up, and you're juggling sprint planning while trying to close deals and hire your next engineer. That's when it's time to bring in your first PM. Before PMF, you should own product yourself, but once the feedback loops multiply and tactical decisions start eating into growth, you need someone who can synthesize, prioritize, and keep momentum.