INVESTOR CHURN

Summary from the TLDR Founders newsletter

Your failed round might not be about your product - it could be about your process. Sixty percent of interested investors drift without ever saying no. They stop replying, delay calls, and ghost quietly. Investors see hundreds of deals quarterly. If your communication rhythm breaks, you slide from active to maybe-later. In healthtech, this gets worse because investors already expect slow timelines, so any process sloppiness signals you'll struggle with execution too. Attention decay is the real enemy - momentum leaks silently between interactions, and once that energy disappears, it's almost impossible to reignite